| Don't wait, apply today!
| Brands That Matter is the world's premier showcase for brands that excel in making emotional connections, communicating purpose, and maintaining cultural relevance. We want to honor your transcendent brand, but you must apply to be considered. With the early-rate deadline quickly approaching, there's no better time to start your application than today! Here's the information you need to know for the 2024 Brands That Matter Awards:
Early-Rate Deadline: Friday, May 3 You can pay for a submission now using placeholder content, claim the early-rate, and continue working on your entry until the final deadline. Winners will appear in the November 2024 issue of Fast Company, as well as on fastcompany.com New this year: We've introduced several new categories including Family of Brands, General Excellence, and CMOs of the Year | | EARLY-RATE DEADLINE: MAY 3 |
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| | | There are 7 categories. Entries are judged on timeliness, relevance, cultural and business impact, clarity, and ingenuity. Multiple honorees will be named in each category. | | General Excellence NEW | The most culturally-relevant brands with no specific category restrictions. | | Heritage Brands | Iconic brands that stand the test of time through a long-standing ability to navigate modern culture, while retaining a classic style. |
| | Family of Brands NEW | More than a parent company, but stewards of the brands we love. These are companies that steer a portfolio of individual brands that stand strong on their own, but are a cultural powerhouse as a collective. | | |
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| | | | Global Brands That Matter | Brands based outside of the United States that have achieved relevance in their home markets through cultural impact and social engagement | United States Brands That Matter | Brands based in the United States that have achieved relevance in their home markets through cultural impact and social engagement | | | | Years in Business | Be recognized as a Brand That Matters within your company's years in business On the Rise: 0-4 Years in Business Established Excellence: 5-14 Years in Business Enduring Impact: 15+ Years in Business | | | | CMOs of the Year | The marketing executives who inspire and advance the role brands can play in culture. |
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| | | EARLY-RATE DEADLINE: MAY 3 | |
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