You spend time, money, and resources on your email marketing. You rely on it to help drive business and revenue. In fact, if youâre like the marketers Litmus surveyed for their State of Email Report, itâs the channel you rely on the most for marketing effectiveness. But shifts like Appleâs Mail Privacy Protection, evolving email capabilities like personalization and dynamic content, and the looming end of third-party cookies are changing how marketers approach their email marketing strategyâand how they measure campaigns. Litmus created this guide to help you do just that. |