DTC Brands Snap Up Media Buys; Plus, Newegg Flips The Script For Vendors; And Dollar Stores Thrive In Pandemic
| | DIRECT TO CONSUMER | DTC Brands See Media Opportunity In Crisis | They grew up digital. As such, DTC brands are more agile and flexible than their corporate counterparts. VAB’s Jason Wiese tells PYMNTS why these characteristics are beneficial – particularly during a crisis like the pandemic. | |
| | DTC | Newegg Connects Electronics Vendors Directly To Consumers | | | CUSTOMER EXPERIENCE | Retailers Have A Need For Speed On Digital CX | |
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