B2B Ecommerce 2018: Transforming Buying and Selling Business-to-business (B2B) ecommerce sales will have explosive growth in coming years and will soon rise beyond the business-to-consumer (B2C) market, according to industry forecasts.
We invite you to download a complimentary copy of our report, B2B Ecommerce 2018: Transforming Buying and Selling, to learn:
- Why a need still exists for more complex solutions to support the intricacies of B2B commerce
- How B2Bs are enhancing their direct offering through hybrid approaches that balance a blend of online self-service with human-assisted sales
- What pros and cons marketers must carefully weigh when selling through indirect channels, like a distributor or marketplace
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