This complimentary eMarketer Report looks at the current state of email, its performance metrics and trends serving to make email more relevant to customers

Email continues to deliver strong return on investment and value for marketers. But to continue that success, marketers must consider how and why mobile use, increases in message volume and frequency, and data-driven relevancy impact performance.

We invite you to download a complimentary copy of our Report, Email Marketing Benchmarks: Relevancy, Frequency, Deliverability and Mobility, to learn:

  • The current state of email, including performance metrics and the latest trends
  • How marketers are integrating email into larger digital and mobile communication strategies
  • Why opens aren’t translating to conversions on mobile devices and how brands can improve the experience
  • How maintaining a high level of list health and subscriber quality can combat deliverability issues
Receive your complimentary copy here.

The Report is presented by IBM.

Sincerely,
eMarketer Editors

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