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Ad of the Day: Dove Does the Mannequin Challenge, but Turns It Upside Down A move in the right direction? By David Gianatasio For the latest installment of its iconic "Real Beauty" campaign, Dove tweaks the bizarrely popular Mannequin Challenge meme. Read more » |
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Brandshare Content From Cardlytics | |
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WestJet Helps Wildfire Victims for Its Annual Christmas Miracle Fort McMurray residents received a touching surprise By Kristina Monllos On May 3 of this year a wildfire made its way through Fort McMurray, Alberta, Canada demolishing over 2,400 homes. The community is still grappling with the devastation caused by the wildfire, which is why WestJet ... Read more » |
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Why This Shopping Mall Toy Retailer Is Now Selling Teddy Bears at Sea Build-A-Bear sees bright horizon on Carnival cruises By Robert Klara Several years ago, British hospitality company Travelodge conducted a survey of 6,000 adults and uncovered a startling fact: 25 percent of businessmen on the road, once they're safely removed from the gaze of ... Read more » |
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Alaska Airlines Celebrates Merger With Virgin America By Showcasing Unexpected, Brilliant Pairings Mekanism's first work for the brand By Katie Richards In any great story, or with any great meal, opposites tend to attract. Salty and sweet, comedy and romance, chocolate and bacon, itsy-bitsy wiener dogs and massive lions. And now Alaska Airlines and Virgin America. Read more » |
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Brandshare Content From Nielsen Marketing Cloud | |
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Ryan Lochte Promotes 'Forgiving' Throat Drops in Intentionally Weird Pine Bros. Ad Olympic swim bro continues apology tour By Christine Birkner Embattled Olympic swimmer Ryan Lochte is continuing his apology tour by appearing in a truly weird and perhaps intentionally bad ad for Pine Bros. Softish Throat Drops. Read more » |
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How Bobbleheads Became Baseball's Secret Weapon to Boost Attendance Fans show up in big numbers for the giveaway By Christine Birkner Throughout the course of a baseball season, MLB teams give away a ton of promotional swag at select games: From replica championship rings, to T-shirts and jerseys, to tote bags, magnets and garden gnomes. If you can ... Read more » |
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Grey New York Names Its First Chief Executive Officer 20-year veteran Debby Reiner to lead flagship office By Patrick Coffee Today, Grey announced the WPP agency has promoted longtime partner and account director Debby Reiner to CEO of its flagship office in Manhattan. It's a new position, announced by global president Michael Houston ... Read more » |
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