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In tomorrow’s episode of Adweek Presents: The Way Forward, a livestreamed video series focusing on how marketers are quickly adapting their businesses to better service their customers and support frontline and essential workers, Adweek’s Editor and SVP, Programming, Lisa Granatstein, is joined by Tim Ellis, Chief Marketing Officer, NFL and Kofi Amoo-Gottfried, Vice President, Marketing, DoorDash to discuss the impact on the sport and food delivery spaces.
Tune in for the thousand-foot views to boots-on-the-ground insights on the new realities shaping the industry. With its viral #StayHomeStayStrong PSA and more than a record-breaking 55 million viewers tuning in to the NFL’s first ever ‘virtual’ draft, it’s clear the country is hungering for football. Hear from NFL Chief Marketing Officer Tim Ellis on the #StayHomeStayStrong campaign, how the draft is directly benefiting Covid-19 relief efforts and what’s next for the NFL and football. Most of the country still can’t eat in restaurants due to measures in place to mitigate the spread of COVID-19, but thanks to on-demand food platforms like DoorDash, many restaurants can still remain open for business. Delivery and pickup orders have been a lifeline to restaurants and suppliers who have seen steep revenue drop-offs and a welcomed option for consumers hunkered down at home. Hear from DoorDash’s Vice President, Marketing Kofi Amoo-Gottfried who will provide an insider’s view on how the platform is serving the needs of restaurants, customers, and dashers during these challenging times. ADWEEK PRO MEMBERS — RSVPNot an Adweek Pro Member Yet? Join here for as low as $1 a week and get 6 weeks of unlimited access to all of Adweek’s essential content and member exclusive events BECOME A MEMBER |
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