The future of fundraising is already taking shape. And as your role as a fundraiser evolves, you'll depend more and more on optimization, personalization, and automation. Find out how you can take advantage of these powerful ways to turn potential donors into engaged supporters of your organization’s mission. How can you use data to better understand your donors? What can you do to keep them active and interested in your cause? And what lessons can be learned from the for-profit sector? Find the answers to these questions and more in The Future of Fundraising: Three Key Changes to Make Now.