We are conducting research to explore the extent to which organisations have an optimisation strategy and the tactics they are using. The survey also includes questions about personalisation, data, resourcing and barriers to adopting an experimentation culture.
The research is relevant for those with an interest in optimising the performance of their (or their clients') websites. |
Why take part?
Take part now to receive a free copy of the resulting report, detailing the methods and processes which are most likely to yield results.
The report will help you to:
 | Identify the most valuable methods and techniques for optimisation. |
| | Benchmark your organisation's approach to optimisation. |
| | Understand how companies are using personalisation as part of their optimisation efforts. |
| | Find out the key steps you can take to foster a culture that encourages testing and experimentation. |
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