Consumer actions, words and wallets make it clear that environmental sustainability matters to them.
A whopping 85% of adults now say they’ve experienced the negative effects of climate change directly, and 80% of global consumers are willing to spend up to 9.7% more for goods that are sustainably sourced or produced.
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✅ Green tech for stability & bioavailability.
🌎 Responsible sourcing with minimal impacts.
🌱 Eco-friendly alternatives (e.g., vegan glucosamine).
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