Digital Transformation Monthly – September 2020
This edition of Digital Transformation Monthly considers how individuals and businesses alike are adapting to the ‘new normal’, including highlights from research that confirm how the pandemic has dramatically accelerated transformation in retail and grocery.
This week, we look at stats on website personalisation, travel searches, mobile ad spend and more. |
Six examples of in-store technology innovations for the Covid-19 era
Retailers are increasingly beginning to turn to technology to solve the challenges presented by the Covid-19 era. Here are six examples of tech innovations that are being used to improve the in-store shopping experience. |
Travel retail needs to embrace omnichannel after Covid-19
Covid-19 has hugely hampered the growth of the travel retail sector, however, with the closure of retail stores in travel hubs contributing to overall losses for many big brands. This is particularly the case for cosmetics and fragrance brands, which is the category with the largest market share within travel retail.
So, what is the state of the sector now, and what omnichannel efforts are travel retail hubs doing to drive sales? |
A day in the life of… Emanuela Recalcati, Director of Client Solutions at Xaxis EMEA
We recently spoke with Emanuela Recalcati, Client Solutions Director EMEA at Xaxis, to find out more about her day-to-day role and how it has been affected by Covid-19. |
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