This special edition of Econsultancy’s Digital Transformation Monthly examines how businesses have been adapting to the effects of the coronavirus outbreak.
O’Neill discusses the great “digitization experiment” happening right now, as well as how she and her team are adapting to new working processes and demands.
Personalisation has been the Holy Grail for many marketers for years. There are plenty of challenges facing personalisation and even some doubts as to how well it actually works and whether it delivers the hoped-for ROI. And what impact does the current Covid-19 crisis have on personalisation?
To help marketers keep on top of what this means for them, their jobs and their industry, we’re collecting together the most valuable and impactful stats in this roundup.
Paid Search Best Practice Guide Econsultancy’s refreshed and updated series of Paid Search Best Practice guides covers everything you need to know about the complex, though potentially very lucrative, area of paid search advertising.
