| | | Customer experience is probably the hottest trend in digital right now. One need only observe the martech vendors falling over themselves in the rush to reposition as customer experience platforms to know that marketers are sold on the idea of CX optimisation. |
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A message from our sponsors: |
This latest YouGov report investigates grocery retail which, like many markets, is going through rapid digitalisation. This report - based on data from YouGov Profiles - shows how grocery retail will develop and what brands must do to increase their market share. |
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What type of marketer are you? |
| Are you an old school marketing OG, a hip digital whiz kid, or the holy grail of joined-up marketing, the perfect Pi? Take a jab at our brand new quiz and see how your skills match up. | |
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| | | This new Ecommerce Best Practice Guide is designed for ecommerce managers and marketers looking to review their existing ecommerce strategy or to help create ecommerce propositions, and includes practical tips to help maximise results. |
Lush: A Fresh Approach to Customer Experiences considers how the handmade cosmetics company’s embrace of social, new tech and a second-to-none ecommerce platform have enabled its rise and established it as one of the UK’s most loved brands. |
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| | The Digital Pulse is Econsultancy's round up of the latest action in the world of marketing and ecommerce. |
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