| | | | | | If you read the press you'd be forgiven for thinking programmatic advertising is in decline. But for all the noise about brand safety, viewability, fraud and kickbacks – programmatic is maturing fast. A range of new technologies and initiatives have got many in the industry hopeful that 2018 could be a big year for programmatic. |
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| | | | | | | This new Ecommerce Best Practice Guide is designed for ecommerce managers and marketers looking to review their existing ecommerce strategy or to help create ecommerce propositions, and includes practical tips to help maximise results. |
| Lush: A Fresh Approach to Customer Experiences considers how the handmade cosmetics company’s embrace of social, new tech and a second-to-none ecommerce platform have enabled its rise and established it as one of the UK’s most loved brands. |
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| | | | The Digital Pulse is Econsultancy's round up of the latest action in the world of marketing and ecommerce. |
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