Hi John,
Supply chain issues and changes in consumer behavior influenced digital marketing performance across Google, Instagram, Amazon, and others in late 2021.
In fact, paid search spend on Google for the retail and consumer goods category grew by 6% year over year. It’s one finding of many from Merkle’s digital marketing report, which features key performance indicators across platforms.
Discover what else is driving today’s trends. Register for “The Forces Driving Today's Digital Media Trends: Audio Advertising, Influencers, Supply Chain, and More,” presented by Merkle. You’ll learn:
- Why brands must navigate privacy regulations and targeting options to evolve their personalization efforts
- How to work with influencers and measure campaign success
- About growth in audio advertising, and how marketers can enter the space
- Opportunities for brands—in retail and beyond—to market within the metaverse
Please reserve your seat today. Space is limited. This webinar will take place on Thursday, March 10 at 2pm ET.
This Tech-Talk Webinar is sponsored content by Merkle.
Sincerely,
eMarketer Editors
P.S. Please forward this invite to colleagues and peers who may be interested in digital media trends. Thank you!
Interested in sponsoring a webinar? Email [email protected] |
