| | | | | | In the world of luxury clothing brands, there are two that stand out: Burberry and Hermes. Both brands are longstanding international status symbols at the forefront of the fashion industry - each featuring distinct and exceptional product lines. But where they differ greatly is in their digital commerce offerings. |
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| A message from our sponsors: |
| Strategy Guide: Unleashing Earned Content for Modern Success |
| The volume of content being produced in our world today is, for lack of a better term, overwhelming. And much of that content is visual, as users share their experiences through images on platforms such as Facebook, Instagram, Pinterest, WhatsApp and Snapchat. In fact, on those networks alone, more than 22,000 images are now uploaded per second. |
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| | | | | | | The Convergence of Marketing and Sales report provides a framework to assist a manager's journey in deciding whether or not to converge marketing and sales. The report aims to identify best practice approaches and techniques, and includes real-life examples illustrating how marketing and sales have a pivotal role in digital transformation. |
| The definition of celebrity, as we know it, is changing. This Celebrity Intelligence report, produced in association with Econsultancy, considers how the rules of celebrity engagement are shifting. It looks at how the definition of celebrity is evolving, the challenges this creates, and the new ways in which brands and agencies are selecting and engaging celebrities to work with. |
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| | | | The Daily Pulse is Econsultancy's round up of the latest action in the world of marketing and ecommerce. |
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