| | | Shopping online can be a refreshing and enjoyable experience. But consumers may have forgotten that fact, after years of using identikit ecommerce sites that are functional but drab. Thankfully, challengers and disruptors in retail are imbuing their websites with brand character and providing a customer experience not far removed from a store visit. |
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A message from our sponsors: |
How To Guide: 7 Steps to Multilingual Website Success |
SDL is the leader in global content management and language solutions. With over 20 years’ experience, SDL helps companies build relevant digital experiences that deliver transformative results on a global scale. 79 of the top 100 global brands trust SDL to simplify managing content across multiple websites, languages and devices. |
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| | | Econsultancy's Online Video Best Practice Guide covers the four pillars of successful online video strategy in detail with advice, tools and technology tips from across the industry. The four pillars include: understanding audiences, creating content, managing distribution and measuring and attributing success. |
Driving Growth With Measurement in a Mobile World highlights changing attitudes and approaches to analytics and measurement. In a marketing landscape with more data than insights, some organizations are turning to a practical, business outcome-focused model. This paper, produced in partnership with Google, is based on a survey of executives at enterprise organizations averaging more than $1B in 2016 revenues. |
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| | The Daily Pulse is Econsultancy's round up of the latest action in the world of marketing and ecommerce. |
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