With the shift to online here to stay, brands are discovering the merits that a compelling D2C offering can bring, including flexibility, greater control, and a more valuable proposition for customers.
Robin Barrett Wilson, retail industry executive advisor for SAP, speaks to Econsultancy’s Jim Clark about some key trends that retail brands need to consider in order to compete. Sponsored by SAP
Webinar: How to optimize revenue on online marketplaces and resellers in 2022 Wednesday 9th March 2022 | 2:00pm GMT | 9:00am EST The basics for successful digital commerce in 2022 are getting your products live and performing across channels and marketplaces. But to win on the digital shelf requires optimizing product performance and buying experiences every step of the way, because brand loyalty has changed, and buyer expectations are high. In partnership with inriver
Quick Guide to Organisational Structures and Resourcing This quick guide gives an overview of the changing dynamics affecting organisational structures and resourcing in the modern marketing landscape. It offers guidance and practical models to help leaders identify and work through the challenges and requirements of digital capability at all levels of maturity in an organisation.
Social Quarterly: Q1 2022 The latest trends, developments and statistics from the world of social media. Stories this quarter include Snap’s rise in active daily users and revenue growth, the ASA’s escalation of sanctions against rule-breaking influencers and Pinterest’s continued investment in the creator community with its purchase of video editing app Vochi.
