A CYNOPSIS MESSAGE | Cynopsis’ That Big TV Conference Sept. 9-10 > NYC Featuring a lineup of executives from notable companies, such as: 360i, A+E, Amazon Fire TV, AMC, AwesomenessTV, CBS Interactive, Conde Nast, Discovery, Facebook, GroupM, Group Nine/Brandshot, Hulu, Hyundai, IBM Watson, Kinetic, NBCU, Publicis, Refinery29, Snap, Spark foundry, Starcom, Starz, Twitter, VAB, Viacom, VMLYR, WarnerMedia. > REGISTER < Sponsors: Gamut - Sinclair - NY Interconnect - FriendMTS - iSpot.tv - ListenFirst Media - NCC Media - TV Time - Tubi - a4 - Simpli.fi - TVsquared |
SPONSORSHIP & PROMOTION Coors Light locked in a deal to serve as the first-ever beer sponsor for ESPN’s College Gameday college football pregame show, according to Ad Age. The deal includes in-show branding and comes after ESPN saw a sponsorship opportunity come open previously held by General Motors. BON & VIV Spiked Seltzer is partnering up with the NFL to serve as the first Official Hard Seltzer of the NFL. The deal will see a dedicated TV spend in games as well as NFL.com and Twitter. BON & VIV partnered with Adam Schefter to make the announcement. The brand also offered seltzer fans $1,000 to people who honestly prefer the taste of White Claw. Motor Racing Network will partner with Spire Motorsports as the sponsor of the No. 77 Motor Racing Network Chevrolet Camaro ZL1, driven by Reed Sorenson, for the Monster Energy NASCAR Cup Series Bojangles’ Southern 500 at Darlington Raceway on Labor Day weekend. The livery will pay tribute to MRN’s 50 years as “The Voice of NASCAR” and celebrate 11 radio stations who have carried and supported NASCAR racing since the network’s inception. Jersey Mike’s Subs is rolling out its first college tailgate that will span 14-weeks and 16-stops beginning with the Michigan State University football game against Tulsa on Aug. 30 in East Lansing. Tailgaters are invited to stop by the pop-up shop and enjoy a free sub sample along with special giveaways and games. “The goal of the tailgate tour is to deliver a high-level experience for fans and introduce them to our updated mobile app,” said Rich Hope, Chief Marketing Officer, Jersey Mike’s Franchise Systems, Inc. “We are looking forward to traveling across the country and bringing a taste of the Jersey Shore to hungry football tailgaters.” DIGITAL, DATA & STREAMING The Pac-12 Conference announced that the league is aligning with Game Plan to develop customized educational and tutorial programs to inform student-athletes, administrators and staffs on how to ensure compliance with both NCAA rules and state and federal law. The partnership with Game Plan is the first among major collegiate conferences involving sports wagering education. “Supporting our student-athletes by making sure that they are well informed and resourced, and ensuring the integrity of all our sports, is at the heart of our Conference’s mission,” said Pac-12 General Counsel, Senior Vice President of Business Affairs Woodie Dixon. “Game Plan’s resources will provide a tremendous tool for delivering proper education and information to our student-athletes, university administrators and staffs related to the ever-evolving topic of sports wagering.” ESPORTS In this week’s edition of Cynopsis Esports… Demetrious Johnson joins Esports Business Summit. Mobile esports poised for resurgence. Sin City for SOULCALIBUR World Invitational Breaking down The International Ninja’s new deal Bud Light takes on Tekken StarLadder opens Command Center INDUSTRY/ROSTER MOVES NASCAR and Far Out Toys announced the launch of the NASCAR Adventure Force Crash Racers – the first in a new line of NASCAR-branded racing sets from Far Out Toys. The toy line will debut this weekend at South Carolina’s Darlington Raceway as part of its rollout online and in Walmart stores nationwide. The celebration kicks-off Friday with a NASCAR-themed party at the local Darlington Walmart where fans can experience the toy firsthand, as well as meet Monster Energy NASCAR Cup Series driver Kyle Busch, NASCAR Xfinity Series driver Noah Gragson and the stars of HobbyKidsTV. THE MAIN EVENT UCLA/Cincinnati on ESPN at 7p. |
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ON THIS DAY in 1950: The International Olympic Committee votes to admit West Germany & Japan in 1952. In the Know: Who is UCLA’s all-time leader in passing yards? (Email [email protected] with your answer and be sure to include your company and city). Answer to Our Last Sports Trivia Question: How many times did Tiger Woods win the US Amateur Championship? Answer: Three. Kudos: Michael Brown-United Entertainment Group/NY; Randy Ingram-WISH/WNDY-TV/Indianapolis; Mike May-PHIT America/Wellington; Brittany Wynne-World Golf Hall of Fame & First Tee/St. Augustine; Synda Kollman-Charter Marketing Group/Boca Raton; Joe Lyons-ESPN/Dallas; Andy Pittman-TAMU/College Station; Rich Wolfe-Lone Wolfe Press/Scottsdale; Tom Moore-Kalt Productions/LA; David Westberg-SAG-AFTRA Credit Union/Burbank; Brian Robin-Bear Titan Publications/San Bernardino Later -- Chris |
DIRECT RESPONSE, VICE PRESIDENT ION NYC Oversee and manage all aspects of the DR. Proactively develop business plans to drive account growth and development to achieve revenue goals. 15+ yrs DR selling exp in media or a related field. 3+ yrs of exp managing people or leading a sales team. Full info HERE MUSIC SUPERVISOR>> NYC: Reality tv production company is seeking a music supervisor. This person will be responsible for overseeing the placement of all music tracks in our programs, & ensuring all music is properly cleared prior to delivery. Full info HERE (9/12) Executive Assistant to the President>> NYC: Reality tv production company seeks an experienced executive assistant to the President, CCO & SVP of Development. General duties include answering phones, heavy scheduling, booking travel, expenses, & contract management. Full info HERE (9/12) DIRECT RESPONSE, VICE PRESIDENT >> ION/NYC: Oversee and manage all aspects of the DR. Proactively develop business plans to drive account growth and development to achieve revenue goals. 15+ yrs DR selling exp in media or a related field. 3+ yrs of exp managing people or leading a sales team. Full info HERE (9/12) SALES RESEARCH, DIRECTOR >> ION/NYC: Oversee the Sales Research team and arm the Sales group with network performance metrics, competitive advantages, and thoughtful research stories. 7-10 years of Sales Research exp within the media industry. Strong leadership skills, analytical comm & presentation skills. Full info HERE (9/12) NETWORK SALES, ACCOUNT EXECUTIVE >> ION/NYC: Focus on developing new and growing business among major agencies via strong relationships and superior client service. 5+ yrs of sales exp w/national cable, broadcast ad sales or media buying background required. Full info HERE (9/12) DIRECTOR, STUDIO & TECHNICAL OPERATIONS>> NBCUniversal/NYC: Seeking top candidate who can maximize all operations of Net News, Sports, Enter, and Corp Events. Must have 7+ yrs in live TV oper environ. A capacity to manage multiple projects, plus a proficiency in MS Office 365 tools such as Teams, PowerPoint, Word, Excel, etc. Full info HERE (9/11) AD SALES PLANNER, DIRECT RESPONSE>> TVONE/NYC: Seeking strong candidate with emphasis on client services to supports the Direct Response team. Must be familiar with relevant research tools (MRI, Nielsen, Simmons). 2 yrs of adv/media and 1 yr dir response exp required. 1 yr of dir response TV sls planning and agency buying/planning exp preferred. Full info HERE (9/11) DIGITAL ACCOUNT LEAD>> NBC TELEMUNDO BAY AREA: Be a critical part of the sales team, responsible for supervision of all digital solutions including online platforms, creating content, project timelines and more. Work with management to support strategies and meet the needs of our company. Full info HERE (9/10) SENIOR ANALYST, AD SALES RESEARCH>> Discovery/NYC: Analytical thinker to leverage variety of rsrch to provide data-driven intel in support of ad sales initiatives for lifestyle brands. Utilize data systems & translate info into insights. 3-5 yrs rel exp req. Full info HERE (9/10) VP, AD SALES RESEARCH & STRATEGY>> Discovery/NYC: Strategic leader to oversee compelling research analysis & consumer insights across ntwrks & platfrms to help meet revenue goals & priorities. Work w/partners to develop/execute clear, actionable ad sales plans. 12-15+ yrs rel exp req. Full info HERE (9/10) FINANCIAL ANALYST>> A+E/NY: Manage quarterly profit participation reporting to producers, talent and business partners in tv, theatrical and new media motion pictures across the A+E Networks portfolio. BA/BS in Finance or Acctg. Entertainment Royalty payment exp, strong Excel skills, ability to interpret contractual terms, detailed oriented with strong communication skills. Apply HERE (9/6) EXECUTIVE PRODUCER>> NEWSMAX TV/NY: Work w/show hosts, preparing the rundown of new stories, identifying and integrating guests, overseeing and executing the production of key video and graphic elements. 3+ yrs executive producing exp or overseeing newscast prod. Full info HERE (9/6) NEWS PRODUCER>> NEWSMAX TV/NY: Resp for prod of live newscasts, news shows & recorded video segments for television, and digital platforms. Generate new story ideas. Strong writing/organizational skills req’d; ability to prod content under heavy deadline pressure. Full info HERE (9/6) ONLINE EDITOR>> NEWSMAX TV/NY: News editor with hands-on, real-time oversight of Newsmax.com to focus on politics and national news with health, financial and world news coverage. 3+yrs exp in editing online or other publication. 5+yr exp in journalism. Full info HERE (9/6) SOCIAL MEDIA MGR>> NEWSMAX TV/NY: Enhancing our brand & building strong online community resp for developing/administering social media content that is designed to engage users and create an interactive relationship between consumers & company. 3+yrs exp in social media mngmnt. Full info HERE (9/6) TV BOOKER>> NEWSMAX TV/NY: Resp for supporting developing relationships w/officials, experts, publicists, agents & talent. Work closely w/ news, programming & talent in prod. At least 5+yrs exp media industry in either TV, online, or print publications. Strong relationships w/TV analysts, experts & publicists. Full info HERE (9/6) VP AD SALES, TV>> NEWSMAX TV/NY: Responsible for planning and implementing cable TV sales and product development programs, both short and long range, targeted toward existing and new markets. Develops, hires, trains and manages advertising sales team.Experience in national TV or cable network sales. Full info HERE (9/6) NEWS DIRECTOR, VP>> NEWSMAX TV/NY: Oversee/manage television news dept and staff to ensure the accurate, timely delivery of news. Oversee the daily operations of the TV news operations. Strong understanding of Newsmax brand and talent. Leadership and team building skills. Full info HERE (9/6) ASSOCIATE DIRECTOR & SOCIAL MEDIA CHAMPIONSHIPS & ALLIANCES>> NCAA/Indianapolis IN: Collaboratively dvlp/implement/mng NCAA Championships social media strategies. Min 6yrs, social media and/or content prod exp or related field. Excellent written/oral presentation skills. Full info HERE (9/6) ANALYST, VIDEO SUBSCRIPTION & MEMBERSHIP>> First Look Media/NY: Resp for maintaining, understanding, and leveraging the organization’s quantitative/qualitative data in support of its premium video streaming offer. Min 2yrs exp w/video content analytics w/ a focus on subscriber acquisition & retention, pref within TV, film, ent, music or video envir. Full info HERE (9/6) SR MGR, ADVANCED SOLUTIONS>> A + E Networks/NYC: Leading large Projects/Initiatives, maintaining & optimizing A+E Ad Technology stack, & helping diversify A+E Network’s Ad Product line up. Full Info/Apply HERE (9/6) RESEARCH ANALYST>> Crown Media Family Networks/NY: Entry level, provides support to the NY Research Team. BA/BS req; strong MS Office Skills prior exp. Nielsen systems helpful. Apply HERE (9/6) EXECUTIVE ASSISTANT >> The CW Network/NYC: The CW Network seeks an Executive Assistant for their Media Sales & Planning department. Must have 2+ years of professional administrative experience, preferably in advertising or entertainment. Full info and how to apply HERE (9/4) SR ANALYST, DIGITAL MKTG ANALYTICS >> Showtime/NYC: Quantitative thinker who will partner with Depts to provide analyses and dev. reporting dashboards and learnings in support of Showtime’s acquisition and retention goals. Effective storyteller and communicator who is able to craft data and insight-driven narratives required. Full info HERE (8/31) |
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