| A CYNOPSIS MESSAGE | CYNOPSIS TOP WOMEN IN MEDIA AWARDS GALA September 9 | 5:45PM – 8PM | Tribeca Rooftop, NYC
Cynopsis is celebrating the 2019 Top Women in Media honorees -- the outstanding women across every facet of the media industry -- TV, digital, tech, esports, sports, marketing and more. From corporate visionaries to rising stars, they are making bold decisions and driving their businesses forward and they deserve their moment in the spotlight.
Join us September 9th in NYC!
SEE THE LIST OF HONOREES REGISTER BEFORE AUGUST 9 |
SPONSORSHIP & PROMOTION
ESPN announced the New York Life will serve as a founding partner of the new ACC Network, launching on August 22. New York Life remains the official life insurance company of the ACC and also continues its the exclusive presenting sponsor of the ACC Men's Basketball Tournament. “We are proud to continue the long-standing partnership between New York Life and the ACC as a founding member of ACC Network,” explained David Williams, Corporate Vice President, Brand Advertising and Sponsorships at New York Life. “Beyond the obvious athletic excitement, we’ve succeeded in serving a variety of organizations and communities over the course of our relationship. We look forward to further collaboration as we continue this impactful work.” UFC announced a multi-year extension of its marketing partnership with Blackheart Premium Spiced Rum. After a successful inaugural year as the organization’s first-ever “Official Rum of UFC” in the United States, the distilled spirits brand will continue to offer fan experiences and will have a branded presence inside the Octagonduring key UFC events. Also, as the presenting sponsor of select “Shot of the Night” features on UFC’s official Instagram. Content services provider Hyland signed a multi-year sponsorship agreement with PGA TOUR player Xander Schauffele. Schauffele’s first tournament as Hyland’s brand ambassador will be The Open on July 18. In addition to the Hyland logo positioned on Schauffele’s golf bag, he will be prominently featured in a forthcoming advertising campaign. Hyland will also partner with Schauffele’s father, Stefan, for various hospitality engagements throughout the PGA TOUR season. SportsEngine, an NBC Sports Group company and provider of sport relationship management software, announced its sponsorship of National Youth Sports Day on today on Capitol Hill in Washington DC. “Our top priorities at SportsEngine are to get more kids involved in sports, make sure they are safe and make the lives of coaches and team administrators easier through our technology solutions,” stated Justin Kaufenberg, CEO, SportsEngine, Inc. “Our participation in National Youth Sports Day demonstrates our commitment to be part of the important conversations and decisions being made affecting the state of youth sports today. We are honored to be part of it.” DIGITAL, DATA & TECH
The Big 12 announced the launch of Big 12 Now on ESPN+, serving as the new digital network for the conference and carrying more than 800 events each year. Eight of the league’s 10 schools will be aligned on the network, with one game per season from the participating programs available exclusively on the platform. In men’s basketball, all regular season and exhibition games from the eight participating programs that are not distributed on ESPN’s traditional television networks will be available exclusively on Big 12 Now on ESPN+. Tunity Analytics Top 10 Out-of-Home Sports Programs, Week of July 8 Show, Network, Date, (000's) MLB Home Run Derby on ESPN on July 8 (2457) Men’s Wimbledon Final on ESPN on July 14 (2062) MLB All_Star Game on FOX on July 8 (2013) UFC Main Event on ESPN on July 15 (1588) World Series of Poker on ESPN on July 14 (1376) ESPORTS
Microsoft is looking to elevate the esports scene for Gears 5, tapping the services of tournament organizer PGL to oversee the 2019-2020 season. The deal sees PGL partner with The Coalition to operate an online Pro League, amateur tournaments, international major championships, and World Championship to conclude the season. The 2019-20 season will begin in September when the game is released with top teams from North America, Central America, and Europe able to qualify for the online Gears 5 Pro League, with all Pro League teams provided travel to major tournaments. THE MAIN EVENT
World Series of Poker 2019 Main Event Final Table on ESPN at 9p. |
| A CYNOPSIS MESSAGE | That Big TV Conference SESSION SPOTLIGHT > OTT: It's an AVOD World
The ability to deliver relevant ads to the right consumers makes AVOD an increasingly attractive business model - evidenced by Viacom's $340M purchase of AVOD platform Pluto TV. Advanced advertising is enabling brands to get messages in front of engaged consumers, but it’s a fast-evolving landscape with unexpected risks & rewards.
We will unpack it all for you. Sponsors: Sinclair - NY Interconnect - iSpot.tv - Friend MTS - NCC Media - Simpli.fi - TV Time - Tubi |
ON THIS DAY in 1941: The Yankees’ Joe DiMaggio of hits safely in his 56th straight game. In the Know: Which WWE wrestler most famously had a finishing move known as the Camel Clutch? (Email [email protected] with your answer and be sure to include your company and city). Answer to Our Last Sports Trivia Question: For what reason was Jim Thorpe stripped of his Olympic medals in 1913? Answer Thorpe was ruled to be in violation of his amateur status for playing minor league baseball before the 1912 Olympics. Kudos: John Ferlazzo/London; Phyllis McQuillan-MSG Networks/NY; Michael Ritz-Northwestern Mutual/NY; Marc Goldstein-Marc Goldstein Media Solutions/NY; Tammy Dorman-Nielsen/NY; B. David Ridpath-Ohio University/Athens; Brent Kirkland-Wake Forest University/Winston-Salem; Mike May-PHIT America/Wellington; Kevin M Banks, Ed.D-Morgan State/Baltimore; John Kukla-KDFW/KDFI/Dallas; Andy Pittman-TAMU/College Station; Kyle Krebs-NBC5/Telemundo39/Dallas-Ft. Worth; Rich Wolfe-Lone Wolfe Press/Scottsdale; David S. Hauptman/Denver; Greg Moloznik-GLM Media/Scottsdale; Tom Moore-Kalt Productions/LA; Lorrie Shilling/El Segundo; Larry Hutchings/Nipomo; David Westberg-SAG-AFTRA Credit Union/Burbank
Later -- Chris |
SALES PLANNER>>
ION MEDIA/NY
Oversee and maintain all sales plans from conception to completion. Starting with proposals, through revisions that include pricing changes, cancellation to campaign reports. 2+ years of experience in a media company, or advertising agency preferred.
Full info HERE VP SALES>>
The Design Network/NYC: Lead sales with brand partners, advertising agencies, and grow its revenues in OTT. Experience in working with Sr management to align sales strategies and solutions. Full info HERE (7/30)
SENIOR ANALYST, AD SALES RESEARCH>>
Discovery/NYC: Seeking rschr w/ strong knwldg of Nielsen data/reporting systems & exp leveraging variety of rsrch to provide data driven intelligence in support of ad sales/marketing for lifestyle brands. Provide data/insights incl audience profiles/trends & market/industry intelligence. 3-5 yrs exp req’d. Full info HERE (7/30)
SALES PLANNER>>
ION MEDIA/NY: Oversee and maintain all sales plans from conception to completion. Starting with proposals, through revisions that include pricing changes, cancellation to campaign reports. 2+ years of experience in a media company, or advertising agency preferred. Full info HERE (7/22)
MANAGER OF DEVELOPMENT>>
NY Production Company: Growing production co is seeking a passionate self-starter and idea generator. This position will play a pivotal role in idea generation, treatments, casting, sizzle/pres creation, and pitch process. Min 3 yrs dev exp, plus excellent understanding of dev workflow on both prodco and network sides. Full info HERE (7/21)
DIR. TRADE MKTG>>
NBCUniversal/NY: lead NBCU dev and curated leadership events and strat presence at media industry conf and events. In addition, work closely with Mktg and Ad Sls grps to craft an annual strat to deliver NBCU Ad Sales priority messaging. 7-10 yrs exp dev and executing events, presentations, spons, creative and promotions. Full info HERE (7/21)
SR. DIR. AD PRODUCT STRATEGY, DIRECT TO CONSUMER>>
NBCUniversal/NY: This strategic product role will be responsible for managing the full lifecycle of ad products for the new direct-to-consumer streaming service. Min of 7 yrs of ad product management experience, plus 3 yrs of managing a team in a matrixed organization. Full into HERE (7/21)
INT’L TECHNICAL OPS SUPERVISOR>>
A+E NETWORKS/NY: This position is focused on driving new media technologies & workflows and opt existing processes for the International division, global ptnrs & clients. BA/BS in a Prod, Media, or IT related field plus 3-5 yrs exp at a broadcast or digital media company in an ops or tech focused role. Full info HERE (7/21)
DIRECTOR, CONSUMER INSIGHTS>>
NICKELODEON/NY: This position leads and manages all research projects that support the preschool prod and dev teams. Bachelor's degree required. Min of 8 yrs exp in consumer/market research with a high quality custom market research supplier, ad agency or corp. Full info HERE (7/21)
SR ANALYST – AD SALES RESEARCH>>
DISCOVERY/NYC: Responsible for leveraging a variety of research resources to provide data driven intelligence in support of advertising sales and marketing initiatives. 3-5 yrs relevant business exp @ media co, ad agency, mkt rerch firm or equivalent. Full info HERE (7/17) SR ANALYST, ADV & CONSUMER INSIGHTS>>
DISCOVERY/NYC: Dvlp mkt-level insights incl mkt trends, consumer behavior & competitive dynamics, with a focus on identifying growth levers. Min 2-3+ years of research and data experience in TV/media rsrch @ media brand, TV ntwrk or agency. Full info HERE (7/17)
SR COORD PRODUCTION>>
GSN/SANTA MONICA, CA: 3+ yrs. w/prod exp. Communicate, create, maintain, distribute, track prod docs/calendars/show binders/files/budgets/contracts etc. Liaison between internal teams and payroll/line producers to ensure proper paperwork is being handled. Confirm all program deliverables. Full info HERE (7/20)
SALES PLANNER, DIRECT RESPONSE>>
CROWN MEDIA/NY: This position is responsible for providing sales and analytical support to the Direct Response sales team for Crown Media Family Networks: Hallmark Channel, Hallmark Movies & Mysteries, and Hallmark Drama. Must have a minimum of 1 years of industry-related experience. Full info HERE (7/20)
INVENTORY/SALES MANAGER>>
POKER CENTRAL & ESTARS/SAN FRANCISCO, CA: Reports to Ad Sls Team and CDO. Respon for proposal creation, billing, manage inventory avails, etc. 1-3+ yrs experience in media sls/buying and willing to travel, work OT and wknds. Full info HERE (7/20)
VP, DIGITAL CONTENT & SOCIAL MEDIA>>
INSP/Charlotte, NC: key point person to lead all strategy & content efforts in support of insp.com, the network’s digital properties and all social media platform dvlpmnt. 10+ yrs digital & social content creation & strategy exp within ent & media sector incl mngng/mentoring a staff. Full info HERE (7/19)
DIGITAL PRODUCER/THE STEVE WILKOS SHOW>>
STAMFORD, CT: Oversee daily website, app and dig inits and content including video, photos, promo items, sales, mktg, soc media and PR. Min of 2+yrs exp in online, dig or mktg/post prod. Mktg exp in ent/media pref. Able to work OT and wkds. Full info HERE (7/19)
SR MANAGER, MARKETING & PARTNER INSIGHTS>>
VIACOM/NY: position supports the Ad Sales Solutions team, using primary and synd research tools/methods. Must have a solid understanding of the current media landscape, with an ability to identify trends, draw valid conclusions, make insightful rec and create dynamic presentations. Full info HERE (7/19) |
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