CynopsisSports
Good morning. It’s Thursday May 16, 2019 and this is your first early morning Sports briefing.
 

The WNBA officially has a new commissioner with the league naming Cathy Engelbert, current CEO of Deloitte and the first woman ever to lead a Big Four professional services firm in the US, to the role with a start on July 17. “Cathy is a world-class business leader with a deep connection to women’s basketball, which makes her the ideal person to lead the WNBA into its next phase of growth,” said Silver. “The WNBA will benefit significantly from her more than 30 years of business and operational experience including revenue generation, sharp entrepreneurial instincts and proven management abilities.” 
 
“It is an absolute privilege to be joining the WNBA at such an exciting and important time in its history,” said Engelbert. “I see tremendous opportunity to bolster visibility for the sport of women’s basketball, empower the players, and enhance fan engagement. I look forward to using my business expertise and passion for basketball to promote women in the game and beyond, and to working with the teams and world-class athletes to help grow this league into a thriving business.”
 
 
PROGRAMMING

All Elite Wrestling has a broadcast home, as WarnerMedia will partner with AEW to carry the new wrestling league and start airing weekly matches later this year on TNT. Later this year, WarnerMedia will provide exclusive multi-platform access for fans to watch AEW events, airing live weekly matches on TNT in prime time, as well as streaming them through WarnerMedia’s B/R Live and on pay-per-view. Introducing statistics to wrestling for the first time ever, AEW will look to deepen “fan engagement by tracking each competitor’s wins and losses as the wrestlers pursue championships, analyzing their moves, assessing damage to their opponents, and providing insights into their winning streaks.” Additionally, the hour-long live pre-show special THE BUY-IN will stream on WarnerMedia and AEW’s social channels.
 
In ratings news, ESPN scored its highest-rated NBA Conference Finals Game 1 since 2012 on Tuesday, according to Nielsen with the Warriors’ delivering a 5.8 metered market rating, up 4% from the most recent NBA Western Conference Finals Game 1 in 2017 and up 7% from ESPN’s Eastern Conference Finals Game 1 last year. In addition, the NBA Draft Lottery drew its highest telecast numbers ever, with a 39, up 77% from last year.
 
ABC laid out early season plans for Saturday Night Football, beginning with Auburn/Oregon on August 31 from AT&T Stadium. In Week 2, ABC SNF will return to Austin for the first time since 2013, as Texas hosts LSU on Sept. 7, while Clemson opens their road slate in Week 3, as their conference clash with Syracuse on Sept. 14. Later in the season, ABC is set to offer four conference championship games, beginning with the Pac-12 Championship game Dec. 6, at 8 p.m. which will represent the first time ABC has televised a Friday night conference championship game.  The next day, the network will have a tripleheader of championship games featuring the ACC, American Athletic Conference and the Big 12, with game times announced at a later date.
 
ESPN also announced that play-by-play voice Steve Levy, analysts Brian Griese and Louis Riddick and reporter Laura Rutledge will call the Broncos/Raiders game on ESPN as part of the opening-night doubleheader to kick off Monday Night Football’s 50th season on Sept.9 at 10:15p. This AFC West matchup will follow Texans/Saints at 7p.
 
NBC Sports’ Triple Crown horse racing returns this weekend with live coverage of the 144th Preakness Stakes on Saturday at 5p on NBC. Coverage from Pimlico Race Course begins Friday at 3p with the 95th running of the Black-Eyed Susan Stakes, and continues Saturday at 2p on NBCSN. Over the two days, NBC Sports Group will cover 11 races live. NBC Sports will once again utilize an array of special cameras, and the return of an aerial camera over the full backstretch for the Preakness Stakes.
 
Golf Channel announced coverage plans for the 2019 NCAA Women’s and Men’s Golf National Championships, featuring two weeks of coverage that will see more than 100 hours of news and tournament coverage. In total, Golf will air more than 50 live tournament hours of college and amateur coverage in 2019, the most of any television network. The network’s live tournament coverage begins on May 20.
 
Turner and the NBA announced that basketball icons Earvin “Magic” Johnson and Larry Bird will be co-recipients of the Lifetime Achievement Award at the 2019 NBA Awards presented by Kia. TNT will televise the third annual NBA Awards live on June 24 at 9p from Barker Hangar in Los Angeles. The two previous recipients of the Lifetime Achievement Award were Bill Russell (2017) and Oscar Robertson (2018).
 
A CYNOPSIS MESSAGE
<<< Just announced >>>
Cynopsis Top Women in Media Awards Gala
September 9 | 5:45PM – 8PM | Tribeca Rooftop, NYC
Join us Monday night, September 9th to honor the outstanding contributions by women in every facet of the media industry -- TV, digital/tech, esports, sports, marketing and more. These are the women making bold decisions at every level – from corporate visionaries to rising stars -- driving their businesses forward.
This will be the biggest gala event celebrating women in the industry. Don’t miss out!

SPONSORSHIP & PROMOTION

Meanwhile, the NHL Fan Choice Awards are back, with voting now open for twice as many categories as year one, hitting 20 as fans vote on the best photos, videos and GIFs shared by teams and players during the 2018-19 NHL season on social media. More than 65 NHL players, all 31 NHL teams, and the newest expansion NHL Seattle franchise, are featured in videos and graphics across the 20 categories. “We’re thrilled to give our fans the opportunity to vote for their favorite posts across NHL social media during the 2018-19 NHL regular season,” said Heidi Browning, NHL EVP & Chief Marketing Officer. “The 2019 Fan Choice Awards celebrate our players personalities and provide an inside look at their lives, both on and off the ice. Hockey fans are passionate about their favorite teams and players and the Fan Choice Awards allows us to engage them in new and exciting ways.”
 
The Sports Humanitarian Awards presented by ESPN and sponsored by Bristol-Myers Squibb Company, returns for its fifth year on July 9, at L.A. LIVE’s The Novo. New to this year’s program is the Billie Jean King Youth Leadership Award, which will celebrate the sports icon’s commitment to leadership and service, and honor high school and college-aged students use sports to improve their communities. The event will also feature the Sports Sustainability Leadership Award to recognize an organization that is leveraging the power of sports to make a positive impact on the environment. Highlights of the evening will be showcased during a one-hour special on ESPN, July 18, at 7p.
 
The American Cornhole League locked in a new partnership with DEVOUR Frozen Foods to crown the top male ACL Pro for the “DEVOUR Man of the Year”, kicking off at Harrah’s Ak-Chin in Maricopa, AZ. The Top 32 male ACL Pros will be identified and seeded following ACL National 3 May 17-19. “We’re thrilled to partner with DEVOUR Frozen Foods to crown our best male cornhole player of the year,” said Stacey Moore, Commissioner and Founder of the American Cornhole League. “What goes together better than pizza and cornhole? $10,000!”
 
 
DIGITAL, DATA & TECH

The Mountain West Conference locked in on ShotTracker, a sensor-based system that delivers real-time statistics and analytics to teams, fans and broadcast networks, in a move to provide basketball data tracking and analytics services during all conference basketball games through the 2023-24 season. ShotTracker will install its system across 23 practice and game facilities at all 11 Mountain West schools for both men’s and women’s basketball programs. Each student-athlete will wear a ShotTracker player sensor and use the ShotTracker-enabled version of their school’s basketball provider.
 
 
ESPORTS

In this week’s edition of Cynopsis Esports
  • Miller Time for Complexity
  • Analyzing the core esports fan
  • Lenovo North America partners with TSM
  • AOC rides the Red Bull
  • Riot passes judgement on Echo Fox
  • OpTic prepares for sale
  • ESA’s gaming report
 
THE MAIN EVENT

Bruins looks to sweep the Hurricanes on NBCSN at 8p.
 
A CYNOPSIS MESSAGE
Cynopsis Measurement & Data Conference
June 11 | 11:45AM – 5:00PM | CNVS, NYC
 
<< SESSION SPOTLIGHT >>
Taking it In-House: How Brands Are Measuring and Interpreting Data Themselves
Dive into case studies from USIM, Google, Publicis OneTeam, Omnicom and Valence Media. Hear what matters to brands, where they’re headed in 2020, and how networks can work with them so that both sides succeed.
 
Sponsored by: NCC Media, Videa, Tubular Labs, TVSquared and tunity
a
ON THIS DAY in 1985: Michael Jordan is named NBA Rookie of the Year.
 
In the Know: What is Charles Barkley’s middle name? (Email chris-sports@cynopsis.com with your answer and be sure to include your name, company and city.)
 
Answer to Our Last Sports Trivia Question: What is the name the Tim Conway character who showcased his takes on golf, baseball, fishing, etc.? Answer: Dorf. Kudos: Marc Wollis-Cadent TV/NY; Luke Tarby-A+E Networks/NY; George L. Sauli-USIM/NY; Jason Neureiter-Adorama/NY; Mike Doyle-NCM/Madison; Matt Sautter-WideOrbit/Harrisburg; Russ DelCore-a4 Media/Oakland; Chris Faulds-Eyereturn Marketing/Toronto; Andy Nelson-Heartland Industries/Richland; Joe Lyons-ESPN/Dallas; John Kukla-KDFW/KDFI/Dallas; Will Allmendinger-Clear Channel Outdoor/Chicago; Dory Petsrillo-CoxReps/Dallas; Rich Wolfe-Lone Wolfe Press/Scottsdale; Tom Tyrer-Circle Change Media/LA; Rick Pike-InterMedia Advertising/Woodland Hills; Anne Wettig-Fox/Fox Sports S&P/LA; Jaymz Wooden-Bottelsen American Dart Lines/Santa Maria

Later -- Chris
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Kerry Smith
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VP, TV SALES & SPONSORSHIP
Stadium
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Nat’l sports network seeks VP resp to drive new business rev & dvlp sponsorship prgrms by working w/clients & agencies. Leverage expertise & network to capitalize on linear-specific opps. 10+ yrs exp rev dvlpmnt w/progressively resp roles focused on integrated sponsorship.

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CBS SPORTS SENIOR WRITER/PRODUCER, ON-AIR PROMOTION/NYC: Write/produce all wkly promos for CBS Sports with particular knowledge of NFL, College Football, NCAA BB Tournament, PGA & the Masters. Pressure player with superior conceptual skills. Min 7 yrs exp as promo producer req’d. Full info HERE (5/30)

VP, TV SALES & SPONSORSHIP/Stadium/Chicago: Nat’l sports network seeks VP resp to drive new business rev & dvlp sponsorship prgrms by working w/clients & agencies. Leverage expertise & network to capitalize on linear-specific opps. 10+ yrs exp rev dvlpmnt w/progressively resp roles focused on integrated sponsorship. Full info HERE (5/30)
 
SR DIRECTOR, DISTRIBUTION OPERATIONS/Viacom/NYC: Lead ops for new media and linear distribution, act as SME and thought leader across all brands. 5+ yrs leadership and ops exp within media or technology industry. Full info HERE (5/30)

TALENT COORDINATOR/INSP/CHARLOTTE NC: Multi-tasking dynamo w/strong orgnzt’l skills to support team in optimizing celeb appearances. Mng travel plans incl setting up logistics for principal photography, promotional events, media tours & talent interviews.2 yrs exp in a leadership or management role. Full info HERE (5/30)

PROJECT MGR, SHORT FORM, SOCIAL & INTERACTIVE CONTENT
/Nickelodeon/NYC: Resp for the project management of the work created for the Nickelodeon brand social, YouTube & interactive content platforms. Min 2-4 yrs project mngmnt or related operational or prod exp in media or related field req’d. Full info HERE (5/29)


DIR, DISTRIBUTION
/Nexstar Media/Irving TX: Resp for managing relationship & contract negotiations with Nexstar Media’s valued Multichannel Video Prgrmng Dist (MVPD). Able to mng full scope of acct mngmnt & affiliate sales processes. 8+yrs of affil sales & negotiation exp in the cable and TV industry, incl acct mngmnt exp. Proven track rec delivering results. Full info HERE (5/25)


AUDIENCE DEVELOPMENT MGR/Frederator Digital/NYC: Proven track record as dig producer resp for oversight of the Frederator Digital, channel, and show brands incl maintaining on brand identity and delivering on brand promises. 4-6 yrs of aud development and/or digital mktg exp. Full info HERE (5/25)

NATIONAL SALES ASSISTANT/UP/NYC: Asst AEs, Sales Plners & Pricing/Inv. Edit PowerPt presentations & excel spreadsheets. Work w/ agency buyers.  Maintain order entry, inv moves & prod allocations. Effective verbal skills. Strong attn to details. Prior internship exp at TV ntwk pref’d. Full info HERE (5/24)

VP, PARTNERSHIPS, DISTRIBUTION BUSINESS DEVELOPMENT
/Viacom/NYC: Resp for driving revenue w/new & existing partners thru distribution of Viacom Media Networks content. 10+ yrs of work exp, incl sales or business development exp. Strong knowledge of the content distribution landscape both traditional/digital. Full info HERE (5/23)

HEAD OF BUSINESS OPERATIONS/Counter Logic Gaming/Culver City CA: Oversee all bus. Operations & resp for the team’s P&L, business strategy and operations, and coord with MSG Marketing and Sponsorship. 7+ yrs exp w/at least 3-5 yrs exp in a Sr leadership running bus. operations role in a corp environment. Full info HERE (5/23)

DIRECT RESPONSE MEDIA BUYER
/Icon International/Greenwich CT: Must have ability to negotiate with clients on media cost and possess the ability to work constructively with other buyers and assistants in the dept. DR exp. A must 5-7 yrs. Detail oriented w/solid communication skills. Full info HERE (5/22)

MGR, NATIONAL ACCOUNTS/Ad Council/NYC: Build/mng relationships w/ existing & potential media partners that help drive impact for Ad Council's 40+ social impact campaigns. Asst VP, Media in prospecting new biz w/focus on growth areas. 3+ yrs digital & traditional media/cross-platform sales exp. Full info HERE (5/22)

VP STRATEGIC INSIGHTS & RESEARCH
/Discovery/NYC or LA: Thought leader & strategist to connect research methods w/new data analytics. Utilize primary research, Nielsen data & consumer databases to develop programming, scheduling & marketing strategy for Discovery & Science Channels & stay competitive in industry trends/changes. 10+ yrs media exp req. Apply HERE (5/17)

NETWORK OPERATIONS, VP/Ion Media/Clearwater FL: Provide strategic technical leadership in post-prod operations, network satellite dist, quality control, engineering, content management, TV traffic, & scheduling systems. 15+ yrs exp in media operations & 10 of those in ntwk ops mgnmnt. Full info HERE (5/17)

NETWORK OPERATIONS, DIRECTOR/Ion Media/Clearwater FL: Oversee network broadcast and studio technical support teams and systems (hardware, software, storage, and networking) & 24/7 Master control operations. 10+ yrs exp in media operations & 5 of those in ntwk ops mgnmnt. Full info HERE (5/17)

AD SALES ASSISTANT/Baby First TV/NY: Reports to EVP & AE Ad Sales. Detailed & organized. Ability to multi-task in fast past env. Prof in EXL & PPT. College grad welcome! Full info HERE(5/17)

SALES PLANNER/Fuse Media/NY: Provide sales and support to the Pricing and Planning and Ad Sales teams for Fuse and FM. Maintain media schedules, build sales plans, manage added value. BA/BS & min 1 yr exp. req. Full info HERE (5/17)

CAMPAIGN ANALYST, DIGITAL AD SALES
/Entertainment Studios/NYC: Manage digital campaigns for ES Digital advertiser activity, with a focus on theGrio. 2- 4 years digital/data optimization industry exp. Knwldg of digital tech systems. Full info HERE (5/17)

MGR, STRATEGIC DEVELOPMENT/NBCU/NYC: Help identify, develop, and implement business opps across & within the ELG network brands & studios portfolio. Creative strategic thinker w/3+ yrs media business dvlpment and/or investment banking exp.  Full info HERE (5/17)

VP, DIGITAL/NESN/Boston: Part of Sr leadership team candidate to oversee digital media activities of our 20 professionals involved in dvlpmnt/dist of content via digital platforms. 10yrs dig. or multi-platform exp req’d w/extensive exp progressive digital tech & content responsibilities in media ind, pref sports or ent. Full info HERE (5/17)

SR. PUBLICIST/Acorn TV/Washington DC area:
Love Television? Love Publicity? This is the job for you! Pitch, follow-up & secure reviews & features for Acorn TV, North America’s largest streaming service for high-quality British & international TV, and its series (Doc Martin, Line of Duty, Agatha Raisin). Full info HERE (5/17)

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