| A CYNOPSIS MESSAGE | | CYNOPSIS UPFRONT/NEWFRONT PORTAL Sponsored by: The Weather Channel Television Network The ultimate guide & research tool for the media buying community looking for the who-what-where-when of the Upfronts and NewFronts. What you’ll find… -calendar of the Upfront schedule -network resource guides detailing programs, demo info, and more -regular updates from the presentations, road shows, and meetings cynopsis.com/upfronts2018 |
SPONSORSHIP & PROMOTION
The 2019 NCAA March Madness Music Series locked in more talent for the three-day event, announcing the additions of The Chainsmokers to headline the AT&T Block Party on April 5, while the Jonas Brothers will anchor the second night, with the previously announced Katy Perry taking the spotlight for the Capital One JamFest on April 7, with DJ and producer Zedd tipping off the night. The NCAA March Madness Music Series is an activation extension of the NCAA’s Corporate Champions and Partners marketing program, which Turner Sports and CBS Sports license and collaborate on as part of an agreement with the NCAA through 2032. Meanwhile, the NFL and the Nashville Convention & Visitors Corp announced additional music performances at the 2019 NFL Draft, the first ever Draft to incorporate a free music series featuring Nashville-based artists of all genres. Dierks Bentley will headline a free outdoor concert April 27 at the Draft Main Stage in downtown Nashville as part of the NFL Draft and St. Jude Rock 'n' Roll Marathon and ½ Marathon, while more than 20 Nashville-based acts representing diverse genres of music will perform during the three days of activities on the Draft Main Stage and at the NFL Draft Experience presented by Oikos Triple Zero, including Charles Esten, Rayland Baxter, Mikky Ekko, and Charlie Worsham. Tim McGraw headlines for the NFL Draft on April 26. Rounding out event activation news: SB Nation’s Outsports and the 20th Anniversary Pride celebration in Los Angeles on June 6-9, saw the Los Angeles Dodgers and UCLA sign on to present and host Outsports Pride. The event brings together athletes, coaches, executives, fans and members of the media for a weekend of camaraderie, learning and celebration about LGBTQ participation in sports. Year five of the Mikey Strong Charity Hockey Game reeled in M&M’s and FanDuel as sponsors this year. The NHL Alumni charity hockey game benefits spinal cord research and quality of life initiatives via Nichols Family Trust and Christopher & Dana Reeve Foundation and takes place tonight at Prudential Center in Newark.
In deal news, Opendorse announced a partnership with The Alliance of American Football to help the league and its players build their brands together on social media. The agreement names opendorse as The Alliance’s athlete-driven publishing partner and will see the Alliance’s social team use the platform to push approved content through the players’ social channels. HyperX announced the signing of soccer player Casemiro as one of its gaming ambassadors. the player, now based in Madrid and four time Champions League winner, will use HyperX products while gaming and be featured in HyperX’s global advertising campaign “We’re All Gamers.” Banking group Barclays will become the first title sponsor of English football's Women's Super League in a deal that spans through 2022, the Football Association announced. The BBC reports that the deal is valued at over $13.2 million, and will see the top tier of women's football in the country be renamed the Barclays FA Women's Super League. USA Hockey announced that Chipotle Mexican Grill has renewed its agreement as an official sponsor of USA Hockey. “We’re thrilled to have Chipotle continue as part of our corporate partner family,” said Pat Kelleher, executive director of USA Hockey. “When our players and families think about a pre-game or post-game meal, Chipotle is a great choice. We look forward to enhancing our relationship and appreciate their engagement in growing and furthering our game.” DIGITAL, DATA & TECH
The San Francisco Giants and Fanatics announced a 10-year omnichannel retail partnership which grants Fanatics the rights to operate all Giants Dugout Store locations, including the flagship store at Oracle Park. Fanatics. Fanatics’ Cloud-based technology and data platform, which was built in the company’s Silicon Valley headquarters, will work simultaneously with its on-demand manufacturing capabilities to identify unplanned “micro-moments” where the company can create and distribute quick-turn merchandise throughout the year. ESPN Digital ranked as the top U.S. digital sports property in February, reaching 88.4 million unique visitors , for a rise of 21% YOY and marking its best February on record. The ESPN mobile app drew18.5 million unique visitors and 1.3 billion minutes, up 24% and 33%, respectively YOY, according to the company. UFC and Qutoutiao, China’s leading short-form video platform, announced their inaugural partnership that will bring Mixed Martial Arts fans UFC content on-the-go. "We are always looking at innovative ways to reach more fanbase in China and provide them with premium UFC content,” said UFC Senior Vice President Asia-Pacific, Kevin Chang. “We are honored to be partnering with Qutoutiao and providing their hundreds of millions of users with engaging mixed martial arts content on a daily basis.” ESPORTS
Nissan signed on to become the first automaker to partner in a double deal with both FaZe Clan and OpTic Gaming. As part of the agreement, the Nissan logo will appear on the FaZe Clan and OpTic Gaming competition jerseys wile team members will have access to Nissan vehicles to integrate into social and digital content. Vehicles involved will include the Nissan Armada, Altima, Kicks and the all-electric Nissan LEAF. Aquilini GameCo raised over $25 million in a move to add Luminosity Gaming under its umbrella via a reverse takeover of J55 Capital Corp. Completion of the acquisition is subject to a number of conditions. Luminosity also manages and provides support services to Overwatch League’s Vancouver Titans Allied Esports’ new original series PlayTime with KittyPlays, hosted by popular streamer Kristen “KittyPlays” Michaela, laid out plans for its debut on Sunday at 5p, streamed in front of a live studio audience at HyperX Esports Arena Las Vegas. The premiere episode will feature: a live conversation and gameplay with Myth; special remote drop-in appearances from Imane “Pokimane” Anys and Timothy "Bizzle" Miller; live appearances and gameplay with Fortnite pros Tina “TINARAES” Perez and Madison “maddiesuun” Mann from GenG; as well as a pre-recorded interview and gameplay segment with Cleveland Browns quarterback Baker Mayfield. INDUSTRY/ROSTER MOVES
Nitro Circus named veteran executive Andy Edwards as CEO of the company. For the past two years, Edwards has served as President of the brand. Prior to that Edwards was Chief Operating Officer and Board Director after co-founding Nitro Circus Live in 2009. XFL announced that Heather Brooks Karatz, most recently the Executive Vice President and General Counsel of the Los Angeles Football Club and Banc of California Stadium, has been named President of the XFL football team in Los Angeles. Karatz will be responsible for the team's fan engagement and business operations, including ticket sales, corporate partnerships, marketing, content, communications, community relations, and the game day experience.
NBC Sports Boston appointed Aaron Thomas as Vice President of Sales and Stephanie Connolly as Local Sales Manager. Thomas has been with NBC Sports Boston since 2008, and has served as the Local Sales Manager since 2009. Connolly has been with the network for the past 9 years serving as an Account Executive. THE MAIN EVENT
More NCAA Tournament action today across CBS, TBS, TNT and truTV starting with Iowa/Cincinnati on CBS at 12:15p. |
| A CYNOPSIS MESSAGE | | Join us for our free webinar on March 26… Mobile Video: How to Create a User Experience that Drives Revenue During the 60-min. webinar, you’ll learn what to consider when looking for a video download, so you can ensure your solution will: increase engagement, reduce churn, increase revenue, leapfrog your competitors, work within permissions models, offer advertising opportunities, be versatile, and more! [ REGISTER YOUR TEAM HERE ] |
ON THIS DAY in 1979: The NHL votes to accept four WHA teams, the Oilers, Jets, Nordiques & Whalers. In the Know: Jeff Capel previously took which two teams (who also happen to be playing this year) into the NCAA Tournament as head coach? (Email [email protected] with your answer and be sure to include your name, company and city.) Answer to Our Last Sports Trivia Question: Which school participating in this year’s NCAA Men’s Tournament holds the record for most losses overall at the event? Answer: Kentucky. Kudos: Tom Moore-Kalt Productions/LA
Later -- Chris |
| CYNOPSISJOBS - For More jobs, please visit Cynopsis.com | JOB OF THE DAY
ACCT EXECUTIVE
CNN Airport Network
NY
Resp include identifying prospects, generating leads and penetrating client companies/agencies at all levels. Primary function is to drive new business for the network. Req include 5+ yrs in media sales, ability to exceed targets and building sr level client/agency relationships. Team player who works well in a large multi-platform sales organization.
Full Info/Apply HERE
DIR, SALES MARKETING/ION MEDIA/NY: Ideal candidate will develop strategic sales positioning for ION Television’s unique value proposition. This position will help the sales organization drive revenue growth on existing accounts in new business categories. Min of 5yrs exp at a media co, expert in MS Office Suite and PPT. Full info HERE (4/5)
ACCT EXEC, SALES DEVELOPMENT (Consumer Tech)/ION MEDIA/NY: Seeking sales professional to generate new advrtg accts and revenue for ION’s linear television platform. Dedicated category focus on companies which specialize in consumer technology, social media, e-commerce and OTT. Self-starter with 8-10yrs of TV selling or related adv sales exp. Full info HERE (4/5)
SALES-MARKETING COORD/AMERICAN TARGET NETWORK/NY: Ideal Candidate will work closely with sales managing client relationships and processing requests, inputting order and traffic. Be able to create mktg sales decks and promotional materials. Manage internal process for credit applications, monthly billing and weekly budget reports. Full info HERE (4/5)
MANAGER, CORPORATE RESEARCH AND STRATEGY/Discovery Inc/NY: Responsible for analyzing data and trends across media and developing key audience analysis across Discovery's linear and non-linear platforms. Must have 5+ yrs exp in media research and knowledge of Nielsen data and systems. Ability to work in a fast-paced high-pressure environment without sacrificing accuracy to detail. Full info HERE (4/4)
MGR, AD SALES PARTNERSHIPS/A+E Networks/NY: Serve as ad sales partnerships resource and thought leader in the sales department, managing ideation and response to RFPs, creating product knowledge one sheets based on assigned network and disciplines, knowledgeable in digital/social marketing products & tools, effectively demonstrating how they can be leveraged in strategic 360 campaigns. Full Info/Apply: http://www.aenetworks.com/careers (4/4)
SR. NEWS DESK ASSOC/E! Entertainment/NYC: Resp for newsgathering for all E! platforms, should be a multi-tasker, have proven editorial judgment, be a forward thinker with a strong work ethic. Passion for pop culture is a must. Self-starter who can work independently and quickly in a fast-pace news environment. Must have newsroom exp and able to handle breaking news while working under tight deadlines. Full Info/Apply HERE (4/4)
COORD, RESEARCH & INSIGHTS/Endemol Shine North America/North Hollywood: Ideal candidate must have a strong interest in TV ratings & research and comfortable working with numbers/large data sets with a strong focus on accuracy & attention to detail. Must have 1+ yrs as an assist, coord or analytical role at TV studio, broadcast or cable network. Excel and PowerPoint required. Job training provided. Full Info/Apply HERE (4/4)
ACCT EXECUTIVE/CNN Airport Network/NY: Resp include identifying prospects, generating leads and penetrating client companies/agencies at all levels. Primary function is to drive new business for the network. Req include 5+ yrs in media sales, ability to exceed targets and building sr level client/agency relationships. Team player who works well in a large multi-platform sales organization. Full Info/Apply HERE (3/31)
ACCT DIRECTOR, PARTNERSHIP SALES/GSTV/NY: Ideal candidate must be able to drive aggressive rev targets across multiple GSTV rev opps within WPP Holding Co. by creating solutions for customers. An understanding of nat advtg, digital video and data-driven aud targeting and attribution marketplace. Min of 3+ yrs media exp, including 1+ yrs in sales. Ability to manage multiple high-priority projects simultaneously. Full Info/Apply HERE (3/31)
AD SALES ASSISTANT/Crown Media Family Networks/NY: Provide support to Ad Sales by working W/ Acct Execs to service clients. Including sales orders, move requests and media schedules. Detail oriented w/orgnzt’l skills to keep manage fast paced, time sensitive environment. BA/BS req. Full info/apply HERE (3/29)
DIRECTOR, LEGAL & BUSINESS AFFAIRS/TV One/NYC: As secondary mgr, you are responsible for providing business and legal support to all departments of TV On. Structure, negotiate and draft a variety of content acquisition agreements minimum of 7 years of television industry experience pref’d. Full info HERE (3/29)
PRODUCER, DIGITAL & SOCIAL MEDIA/TV One/Silver Spring MD: Build promotional & original digital content to build the TV One digital brand.Dvlp/prod promotional content (incl articles, videos & any other media) to support our orig. 3+ yrs exp in building, managing, and growing a website for a medium/large size org. Full info HERE (3/29)
ACCOUNT EXECUTIVE, MEDIA BUYING & PLANNING/Spero Media/NYC: Organized, detail-oriented team player w/min 1yr of media buying/plan’g exp, interested in actively participating in media buying & plan’g/promotion for variety of sports/ent clients incl: US Open Tennis, NY Jets, Blue Man Group, NY Mets + Full info HERE (3/29)
ACCOUNT EXECUTIVE/NBC/TELEMUNDO/PHILADELPHIA: Self-motivated well organized team player to identify, target, develop and secure new business for NBC10 and Telemundo62 through a variety of platforms including on-air, on-line, mobile and out-of-home. Min of 3 yrs exp in media sales. Full info HERE (3/28)
DIRECTOR of MEDIA, SOCIAL & EMERGING/Ad Council/San Francisco: Manage daily responsibilities with existing social & digital media partners. 5+ yrs digital & traditional media/cross-platform sales experience with a track record of developing and executing successful strategic partnerships. Full info HERE (3/28)
DIR, LEGAL AFF/GSN/Santa Monica: 5+ yrs. w/law firm or TV exp. Member of CA bar or eligible for registration. Structuring, negotiating & closing a heavy volume of production deals. Day-to-day legal support. Drafting & negotiating documents & agreements. Reviewing & approving advertising/marketing materials. Full info HERE (3/28)
DIGITAL ACCOUNT SPECIALIST /Discovery/NYC: Resp for all aspects of digital media plan’g & acts as key point of contact with ad agency and internal constituents Min 1+ yr professional exp/or equivalent internship exp preferably within the digital media, advertising sales/agency fields. Full info HERE (3/28)
DIGITAL PRODUCER /Spectrum News/NYC: Produce new & innovative content series for non-linear platforms. Proficiency at multi-tasking and must have the ability to prioritize, work independently and meet strict deadlines. 3+ yr TV new exp. Full info HERE (3/26)
ACCOUNT EXEC/SR ACCOUNT EXEC/starpower LLC/NYC: Provide support to the SVP, incl drafting/managing correspondence/communications, project mngmnt & coordinating special events. Strong passion for pop-culture/ent. Exp interacting w/brands & agencies. Strong orgnz’l skills. Dig & SM savvy. Full info HERE (3/27)
DIRECTOR, TALENT PARTNERSHIPS & INFLUENCER STRATEGY/starpower LLC/NYC: Acct Management Attend (and lead) regularly scheduled client conference calls, in person meetings. Mng relationships, timelines, budgets. 7-10 yrs in digital space w/proven exp delivering successful programs across channels. Full info HERE (3/27)
ANALYST, INFLUENCER MKTG GROUP/starpower LLC/LA: Identify potential social influencers (incl global) for a campaign based on client brief incl rsrch, leveraging tools & ntwrk. 1-2 yrs of social influencer & digital exp. Exp interacting w/brands, social influencer representation agencies, Full info HERE (3/27)
DIRECTOR, ENTERTAINMENT MARKETING, LIFESTYLE GROUP/starpower LLC/NYC: Lead the talent procurement process for public relations, advertising, digital and influencer seeding campaigns. 5+ yrs. of talent procurement/buying exp. Full info HERE (3/26)
SR DIRECTOR, INFLUENCER MARKETING/starpower LLC/NYC: Thought-leader for clients and agency; strategist and trusted adviser for clients. 7-10 years in the digital space with proven experience delivering successful programs across channels.Full info HERE (3/26)
CAMPAIGN MGR, INFLUENCER MKTG GROUP/starpower LLC/LA: Identify potential social influencers (including global) for a campaign based on client brief incl rsrch, leveraging tools & network. 3+ yrs in digital & influencer mktg space with proven exp delivering successful digital/social programs across channels. Full info HERE (3/26)
|
|
