| A CYNOPSIS MESSAGE FROM CBS SPORTS NETWORK | Road To The Final Four Men’s College Basketball Championships Patriot League Championship Tonight 7:30 PM ET The 24-hour home of CBS Sports |
| A CYNOPSIS MESSAGE | Mobile Video Webinar How to Create a User Experience that Drives Revenue Sponsored by Penthera |Tuesday, March 26 - 1:30pm ET The interactive webinar will show how to create a standout experience that keeps viewers happy – and connected. Video download has been adopted by most of the big players in OTT media: Netflix, Amazon Prime, CBS, and more. Now, countless apps are adding download. In 60 mins, you’ll learn what to consider when looking for a video download so you can ensure success! |
SPONSORSHIP & PROMOTION
The ACC Network, set to launch Aug. 22, saw ESPN launch a new brand campaign for the new channel yesterday, “We Do This.” The campaign is designed to serve “as a rallying cry for 15 fan bases and the ACC, taking them inside each of the schools in a unique way. With fast-paced editing and a cinematic approach, the campaign will grab fans’ attention and stoke pride in their schools and the conference’s achievements. To convey the way the network will immerse fans in ACC content, the creative includes insider nods to each of the fan bases and traditions within the conference.” Promos will run across ESPN’s owned and operated media including TV, digital, radio and social. Off-channel media will run in key ACC markets. Clio Sports, the competition honoring creative excellence in sports marketing and advertising on a global scale, announced that ESPN’s Katie Nolan will host the sixth annual awards ceremony on June 13 at Capitale in New York City. She will be joined by marketing executives, commissioners, broadcasters, athletes and industry leaders for an evening of celebration, recognizing the breakthrough communications that most elevated sports culture in the collective consciousness this year. Internet names and registrations management brand GoDaddy announced a partnership with the International Cricket Council to become the official sponsor of the 12th ICC Men's Cricket World Cup 2019. Bass Pro Shops and Cabela’s signed on as the presenting sponsor of Outdoor Channel’s original series The Brigade: Race to the Hudson, slated to premiere April 22 at 8p. Participating sponsors include: Golden Corral, Gorilla Glue, Sawyer Products, Shell Rotella and Cub Cadet. DIGITAL, DATA & TECH
Vegas Stats & Information Network and BLOK SPORTS announced a partnership to launch a new and innovative bracket challenge for the 2019 March Madness college basketball tournament leveraging BLOK SPORTS’ blockchain technology. The 2019 Beat the Spread Challenge begins March 18, and sees players receive free credits in the form of the BLOK digital token - dubbed the VSiN token - which can be used to place simulated wagers on each game, including picking the team they think will beat the point spread. Players will compete for a variety of prizes, including first prize of $10,000. Meanwhile, Selection Sunday will see the launch of Sports Illustrated’s Realtime Brackets Challenge, allowing fans to switch their pick during live tournament games. Making a winning call sooner scores you maximum pool points and available points drop as the game clock runs, and last chance to switch is with four minutes left to play. PlayOn! Sports and Pixellot announced a seven-year extension of their partnership to bring automated sports production to U.S. high school sports. Alon Werber, CEO of Pixellot, remarked “We’re pleased to continue our successful relationship with PlayOn! Sports and the NFHS Network. This long-term contract will enable thousands of high schools to produce sports content at scale, through the network. We’ve worked diligently on our automated production solution to ensure an engaging and professional viewing experience for kids, their parents and the entire community. We’ve added new algorithms suited for additional sports coverage including baseball and softball and we will continue to add more automation layers to enrich the viewing experience.” The NBA G League inked a multi-year distribution deal with Dailymotion, the global video-sharing platform in a move that will see the platform become a primary host to the G League’s official channels, with plans to distribute video-on-demand (VOD) content from more than 1,300 games over the next two seasons. Digital sports video distribution platform SendtoNews is announcing plans to distribute PGA TOUR LIVE Featured Holes coverage of the 12th and 17th holes during this week’s THE PLAYERS Championship. The live stream will be featured across Tribune Publishing properties with coverage running from tomorrow’s opening round through the final round on Sunday. ESPORTS
ESPN Events deepened its esports ties with the launch of the first-ever ESPN Collegiate Esports Championship, where hundreds of schools from across North America are competing in qualifiers hosted by Tespa and Collegiate StarLeague’s that will launch soon with the semi-final and championship action taking place in Houston from May 10-12 at the George R Brown Convention Center during Comicpalooza weekend. Titles will see players contend for Overwatch, Street Fighter V: Arcade Edition, Hearthstone, StarCraft II and Heroes of the Storm as the first games to be announced as a part of the LAN Championship event. Tespa and Collegiate StarLeague will hold qualifying rounds for Blizzard’s games and Street Fighter V, respectively, all culminating at the Collegiate Esports Championship in May. The CEC will become Overwatch’s only collegiate championship, previously held at the Fiesta Bowl. BANDAI NAMCO Entertainment America Inc. and Twitch unveiled the roadmap for the return of the TEKKEN World Tour for 2019 with Twitch again tapped as the exclusive streaming destination for competitive gaming league and the managing partner for TEKKEN 7 league operations, circuit events, and content on a global scale. Entering its third tournament season, the TEKKEN World Tour will offer at least a $185,500 prize pool, with a $100,000 baseline purse for the TEKKEN World Tour Finals. The action begins on April 20 at MIXUP in Lyon, France then continues throughout the year with additional North American based stops in Georgia, New Jersey, Texas, Illinois, Florida, Washington, California, and Toronto, Canada. International tour stops will include Japan, Malaysia, South Korea, Australia, Dubai, United Kingdom, Germany, Poland, Italy, Argentina, Peru, South Africa, and more. The TEKKEN World Tour Finals will make its return to Asia in 2019 when the world’s best TEKKEN 7 players converge upon Bangkok. Kinguin unveiled the Esports Performance Center, described as a premier esports bootcamp in Warsaw. The Kinguin Esports Performance Center spans 21,000 square feet and boasts four training rooms (two with analyst capabilities), a conference room, 21 players’ rooms to house 26 players, two kitchens, a players’ lounge, gym, dining room, and chill-out zone. The Kinguin Esports Performance Center provides comprehensive solutions for teams looking for the ultimate location to hone their abilities. THE MAIN EVENT
Patriot League Men’s Championship on CBSSN at 7:30p. |
| A CYNOPSIS MESSAGE | ESPORTS UPFRONT Cynopsis, along with Player2 + Esports Ad Bureau, will present brands & decision makers with opportunities to partner within the thriving community, from leagues and tournaments to teams and platforms. In addition to hearing about upcoming events, reps from some of the biggest brands in the world will also take the stage to discuss their engagements and activations in the esports space, with candid tales of what did (or didn't work) and what they learned. |
ON THIS DAY in 1960: The NFL's Chicago Cardinals move to St Louis. In the Know: Name two men’s collegiate basketball teams that won the championship/tournament with an undefeated season. (Email chris-sports@cynopsis.com with your answer and be sure to include your name, company and city.) Answer to Our Last Sports Trivia Question: Skateboarding was originally known by what name? Answer: Sidewalk surfing. Kudos: Matt Sautter-WideOrbit/Harrisburg; Michael Narracci-NESN/ Watertown; Synda Kollman-Charter Marketing Group/Boca Raton; Andy Pittman-TAMU/College Station; Tom Moore-Kalt Productions/LA; David Westberg-SAG-AFTRA Federal Credit Union/Burbank Later -- Chris |
| CYNOPSISJOBS - For More jobs, please visit Cynopsis.com | JOB OF THE DAY
DIRECTOR, BUSINESS & LEGAL AFFAIRS
GSN
Santa Monica
2-4 yrs. w/law firm or TV exp. Member of CA bar or eligible for registration. Structuring, negotiating & closing a heavy volume of acquisition deals. Day-to-day legal support. Drafting & negotiating documents & agreements. Reviewing & approving advertising/marketing materials.
Full info HERE
MGR, AD SALES PARTNERSHIPS/A+E Networks/NY: Serve as digital/social marketing resource and thought leader in the sales department, managing latest digital/social marketing products & tools, effectively demonstrating how they can be leveraged in strategic 360 campaigns. Full info HERE (3/27)
DIRECTOR of MEDIA, SOCIAL & EMERGING/Ad Council/San Francisco: Manage daily responsibilities with existing social & digital media partners. 5+ yrs digital & traditional media/cross-platform sales experience with a track record of developing and executing successful strategic partnerships. Full info HERE (3/27)
DIGITAL ACCOUNT SPECIALIST /Discovery/NYC: Resp for all aspects of digital media plan’g & acts as key point of contact with ad agency and internal constituents Min 1+ yr professional exp/or equivalent internship exp preferably within the digital media, advertising sales/agency fields. Full info HERE (3/26)
DIGITAL PRODUCER /Spectrum News/NYC: Produce new & innovative content series for non-linear platforms. Proficiency at multi-tasking and must have the ability to prioritize, work independently and meet strict deadlines. 3+ yr TV new exp. Full info HERE (3/26)
DIRECTOR, BUSINESS & LEGAL AFFAIRS/GSN/Santa Monica: 2-4 yrs. w/law firm or TV exp. Member of CA bar or eligible for registration. Structuring, negotiating & closing a heavy volume of acquisition deals. Day-to-day legal support. Drafting & negotiating documents & agreements. Reviewing & approving advertising/marketing materials. Full info HERE (3/23)
ACCOUNT EXEC/SR ACCOUNT EXEC/starpower LLC/NYC: Provide support to the SVP, incl drafting/managing correspondence/communications, project mngmnt & coordinating special events. Strong passion for pop-culture/ent. Exp interacting w/brands & agencies. Strong orgnz’l skills. Dig & SM savvy. Full info HERE (3/23)
DIRECTOR, TALENT PARTNERSHIPS & INFLUENCER STRATEGY/starpower LLC/NYC: Acct Management Attend (and lead) regularly scheduled client conference calls, in person meetings. Mng relationships, timelines, budgets. 7-10 yrs in digital space w/proven exp delivering successful programs across channels. Full info HERE (3/23)
ANALYST, INFLUENCER MKTG GROUP/ starpower LLC/LA: Identify potential social influencers (incl global) for a campaign based on client brief incl rsrch, leveraging tools & ntwrk. 1-2 yrs of social influencer & digital exp. Exp interacting w/brands, social influencer representation agencies, Full info HERE (3/23)
DIRECTOR, ENTERTAINMENT MARKETING, LIFESTYLE GROUP/starpower LLC/NYC: Lead the talent procurement process for public relations, advertising, digital and influencer seeding campaigns. 5+ yrs. of talent procurement/buying exp. Full info HERE (3/23) SR DIRECTOR, INFLUENCER MARKETING/starpower LLC/NYC: Thought-leader for clients and agency; strategist and trusted adviser for clients. 7-10 years in the digital space with proven experience delivering successful programs across channels.Full info HERE (3/23)
CAMPAIGN MGR, INFLUENCER MKTG GROUP/starpower LLC/LA: Identify potential social influencers (including global) for a campaign based on client brief incl rsrch, leveraging tools & network. 3+ yrs in digital & influencer mktg space with proven exp delivering successful digital/social programs across channels. Full info HERE (3/23) DIR, LEGAL AFF/GSN/Santa Monica: 2-4 yrs. w/law firm or TV exp. Member of CA bar or eligible for registration. Structuring, negotiating & closing a heavy volume of acquisition deals. Day-to-day legal support. Drafting & negotiating documents & agreements. Reviewing & approving advertising/marketing materials. Full info HERE (3/23)
PRODUCERS (2)/9 Story Media/NYC: Seeking 2 exp’d producers for iconic, high profile children’s series utilizing 2D, 3D and live action. Will be coordinating work of teams in mult int’l locations. Candidates must have a strong knwldg of animation prod w/min of 5 yrs prod exp. Full info HERE (3/21)
SALES PLANNER/TENNIS CHANNEL TV/NYC: Work closely with acct exec & pricing/planning team to maximize revenue. Handle daily acct maintenance for numerous advertisers. 2-4+ yrs brdcst cable exp. & ability to interact professionally w/all levels of personnel. Full info HERE (3/21)
DIGITAL MEDIA DIRECTOR/Discovery Inc/NYC: Lead dvlment/execution/analysis of Motor Trend, GOLFTV & TV Everywhere paid acquisition campaigns that primarily run across SEM, paid social & programmatic.6+ yrs exp relevant field (dig media buying, performance media/mkt, DR). Digital media agency exp strongly pref’d. Full info HERE (3/21)
MEDIA STRATEGIST, PAID DIGITAL/Discovery Inc/NYC: Asst in dvlpmt of digital media plans that are strategic & data-driven, with the goal of efficiently acquiring subscribers/users to GOLFTV, Motor Trend, and Discovery's TV Everywhere platforms. 2+ yrs of paid digital media exp; media agency exp strongly pref’d. Full info HERE (3/21)
ANALYST, PROGRAM RESEARCH/CNBC/Englewood Cliffs NJ: Resp for reg reporting of TV aud metrics to internal stakeholders including Prgrmng/Scheduling, Mktg, Public Relations & Finance. 2+ yrs exp (includes internships) in audience research for a media company or advertising agency. Full info HERE (3/21)
ANALYTICS MGR/Spectrum Networks/NYC: Resp for the dvlpmnt of application &/or reporting solutions to address business needs. Knowledge of SQL Server, Python, Tableau, Qlikview, VBA, Business Objects. 4-6 yrs of Data analysis and reporting or related exp. Full info HERE (3/20) MGR, MEDIA RESEARCH & STRATEGY/Spectrum Networks/NYC: Resp for providing support with Media Rsrch, Plan’g & Strategy functions within the Audience Insights Dept across traditional and digital media. 3-5 yrs of Media rsrch exp, agency, publisher and/or client side. Full info HERE (3/20)
AD SALES ACCOUNT EXEC/Crown Media Family Networks/LA: Sell Nat’l advertising time to established and prospective clients. Strong negotiation skills and presentation skills. Strong knowledge of Los Angeles mktplace. Established relationships with automotive and tech clients. BA/BS req & Min 2 yrs exp. Apply HERE (3/19)
DIRECTOR, DEVELOPMENT/MY Entertainment/NYC: Create unscripted content for broadcast, cable and OTT. 8 years of development and/or production of factual series, specials formats and documentaries. Full info HERE (3/19)
VP SYNDICATED SALES, Northeastern Region/Sony Pictures/NYC: Focus on selling programing to TV stations, building/maintaining strong customer relationships while also creating dvlpmnt strategy. Exc comm/interpersonal/negotiation skills are critical to achieving success in this role. 4+ yrs VP role or similar in ent; 5+ yrs of ent exp and knwldg in TV ind. Full info HERE (3/16)
SALES PLANNER/Ovation TV/NYC: Work closely with acct exec & pricing/planning team to maximize revenue. Handle daily acct maintenance for numerous advertisers. 1+ yrs brdcst cable exp. & ability to interact professionally w/all levels of personnel. Full inf HERE (3/15)
MGR, STRATEGY & INSIGHTS – CPG/Univision/NY OR MIAMI: Dvlp in-depth understanding of CPG category business drivers, consumer habits & practices, consumer behaviors & barriers, & key brand strategies. 3-5 yrs of exp at a CPG org. Hispanic/multi-cultural, brand mktg advertising or research exp a +. Full info HERE (3/15)
PRODUCT & SALES STRATEGY DIR, SHOWS/BUZZ FEED/NYC: Work close w/teams producing premium digital/linear shows to dev/create content partnerships, integrations & innovative ad products to drive show & events sales revenues. 10+ yrs digital/linear prgrmng sales. Proven track rec meeting/exceeding sales goals. Full info HERE (3/15)
SALES PLANNER/Crown Media Family Networks/NY: Provide sales and support to the Ad Sales team for Hallmark Channel, Hallmark Movies & Mysteries, and Hallmark Drama. Maintain media schedules, build sales plans, manage added value. BS and minimum 1 year exp. req. Apply HERE (3/15)
SVP, ORIGINAL PROGRAMMING/Katz Networks/Atlanta/LA: Oversee dvlment, concepts, scripts, prod and post prod on all orig programming for Bounce, Court TV, Escape, Grit and Laff. Understand/utilize rsrch to identify opps to create prgrmng that strengthens viewership and enhances our brands. 7+ yrs exp TV prod. FULL info HERE (3/15)
MEDIA PARTNERSHIP INTERN/AD COUNCIL/NYC: Participate in partnership kick-off calls, related meetings & help project mng as needed. Take notes during calls, recap meetings, help w/ follow-up, routing partnership materials, etc. Undergrad-level w/ concentration in advertising, mktg or comm pref’d. Full info HERE (3/14)
MARKETING MGR/Pond 5/NYC: Candidate well versed in Dig mktg to work w/Brand Director to ensure mktg plans are being implemented effectively to acquire and engage prospects. 5+ yrs of mktg, preferably with at least 3 yrs at an agency in acct mngmnt. Full info HERE (3/14)
SR DIR, MUSIC PROGRAM DEVELOPMENT/MTV INTERNATIONAL/NYC: Create, dvlp orig music & talent driven long form series & specials for MTV’s 160 global channels. 7+ yrs exp dev in net or a prod co; or have 7+ yrs reality TV producing exp w/a strong desire to transition to dvlpmnt. Exp w/contract negotiation. Full info HERE (3/14)
SENIOR MGR COMMUNICATIONS/WWE/Stamford CT: Candidate w/strong corp & bus comm background to dvlp/execute plans & programs to enhance the visibility of our brand, businesses, products & talent in print, TV, film, radio, digital & trade outlets. 7+ yrs exp corp comms pref at a media/ent or sports org or property. Full info HERE(3/14)
PRODUCER, ON AIR PROMOTIONS/Spectrum News NY1/NYC: manages projects through all the phases of production and delivery. Write and edit spots for air, and concept ideas for print/radio/web. 2+ years of Television news or production experience. Full info HERE (3/14)
EDITOR, DIGITAL/Spectrum Networks/NYC: Plans, coordinate, and edit content for broadcast. Provide edit support to Digital productions. 6+ years of Technical background in non-linear editing and Premiere Pro. Full info HERE (3/14)
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