Good morning, Marketer, it’s all about visibility.

As Stacey Ackerman shows in her latest piece about getting started in the Agile Marketing Navigator, gaining visibility into work processes eliminates inefficiencies.

It also empowers teammates by eliminating all the guesswork about how things get done.

These empowered marketers can then get more done by working together more effectively.

You can also gain more visibility into The MarTech Conference, held on September 28 and 29 (registration is free), by seeing the agenda here.

Chris Wood,
Editor

Cycle Time: Getting started with the Agile Marketing Navigator

Gaining visibility into all the steps involved in a marketing task sets you up to eliminate inefficiencies.

IHeartMedia launches metaverse hub iHeartLand in Fortnite

The audio media company will host 20 events at the Fortnite-based State Farm Park virtual arena, including a first-ever metaverse concert by GRAMMY-nominated artist Charlie Puth.

How to control Performance Max campaigns

Learn some of the ways to optimize automated campaigns like Performance Max.

Clean rooms expand for advertisers with Neustar and InfoSum collaboration

The partnership allows InfoSum clients access to Neustar Unified Identity.

Compare 12 top marketing automation software platforms

This MarTech guide examines the market for B2B marketing automation software platforms and the considerations involved in implementation. Compare of top vendors, and learn about the latest trends, opportunities, and challenges.

Will in-person events continue to be impacted as COVID constantly reinvents itself?

With COVID seemingly never more transmissible, are marketers becoming more hesitant about attending live events? Take our quick survey.

Email marketing is continually developing. Are you keeping up?

External factors like Apple’s Mail Privacy Protection and Hide My Email mean that marketers continually need to adapt. Download this MarTech guide to stay up to date.

Learn More

The new identity landscape: A marketer’s guide

What marketers can do now to navigate the big privacy reset.

5 paths to post-cookie personalized advertising

CDPs. Identity resolution. 2nd party data. Contextual advertising. Marketers are testing insight-rich sources to build audience profiles.

Cutting-edge martech is just a click away...

Grab your free MarTech pass now and join us online, September 28-29, to discover dozens of tools, technology, and solutions that can help you exceed customer expectations. Available live and on-demand!

See what’s in store

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