WardsAuto Dealer 5
WardsAuto Dealer 5
 

DECEMBER 4, 2017

Hey there. Welcome to the WardsAuto Dealer 5 for Monday, Dec. 4. To start your day, we've put together items from WardsAuto.com and across the Internet. So let's go:

1.

Volvo introduces a unique vehicle subscription service that covers just about everything for a flat fee.

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People matter more than ever in the car-buying journey. Download this guide to learn why person has emerged as the new fourth P of Automotive Marketing, and how you can leverage your people to create more connections and fuel your growth.

2.

Nearly 90% of consumers say personalization factors into their purchases. In a WardsAuto webinar Wednesday, Dealer.com’s Katie Wilkins dives into this to help dealers offer relevant (and profitable) experiences. BTW, it's free. Register here.

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3.

NADA predict 2018 vehicle sales at 16.7 million units, calling it “robust.” WardsAuto is a bit less bullish at 16.4 million.

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4.

U.S. vehicle sales surge above a 17-Million SAAR for the third straight month. Check out our chart.

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5.

Now for the latest dealer news from  CBT Automotive.

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That’s our WardsAuto Dealer 5 for today. We’ll be back soon with more high fives.

And to reach the editor for whatever reason (i.e. comments, complaints, questions, directions), contact Steve Finlay at [email protected].

OK, finally... Forward this alert to dealership colleagues. The more in-the-know people at your place, the better it is. Over and out.

Now for the legal stuff...