| | | | | Cristiano Ronaldo Takes an Unreal Number of Selfies With Fans in This Awkwardly Fun Ad Can't a guy enjoy his tea? By Angela Natividad Here's a weird idea. For ROC Live Life Loud, Real Madrid forward Cristiano Ronaldo worked with Shareability, which co-owns the speaker and headphone brand with him, to engage in an odd game, more or less based on ...
Read more » | | | | | | | | | | | These Brands Are Striving for Top Honors in Social Media at the 2016 Shorty Awards See the most viral moments and campaigns By Christine Birkner These days, every brand wants to lay claim to having the buzz-worthiest campaign on Snapchat, YouTube, Instagram and every other social media platform. Now in its eighth year, the Shorty Awards recognizes that: ...
Read more » | | >From Ridgemont High to 'Damn, Daniel,' Vans Is Still Kicking It at 50 The staying power of SoCal's classic skater shoe By Robert Klara One afternoon, a sun-tanned 21-year-old actor named Sean Penn sauntered into the Vans store in Santa Monica, Calif., in search of a pair of comfortable shoes. Penn, who had recently landed a movie part playing a ...
Read more » | | NASA Is Using Virtual Reality at SXSW to Remind People That Its Space Programs Still Exist Closing of the shuttle program confused folks By Christopher Heine The National Aeronautics and Space Administration (NASA) has been at South by Southwest Interactive—which ends today—since last weekend, hoping to inform people that, well, the agency has not shut ...
Read more » | | | | | Solve These 3 Brutal Math Problems for Pi Day, and Win 3.14 Years of Free Pizza Hut Food Or will Princeton professor John H. Conway stump you? By Tim Nudd Real-time marketing around random holidays is usually a snoozefest. But Pizza Hut is going all in for Pi Day, honoring the famed irrational number by running an intriguing contest.
Read more » | | Is This Lane Bryant Ad With Ashley Graham and Other Curvy Models Too Much for TV? Brand says the spot was rejected By Gabriel Beltrone In a scandal that may spark déjà vu among observers with a long memory, retailer Lane Bryant is accusing TV networks ABC and NBC of refusing to air a body-positive lingerie ad featuring plus-size ...
Read more » | | Honey Nut Cheerios Mascot Goes Missing as Brand Addresses Declining Bee Populations Cossette launches Canadian campaign around issue By Tim Nudd In one of the most obvious yet still cool examples of cause marketing, Honey Nut Cheerios in Canada is pledging to help find a solution to unstable bee populations—by launching a whole integrated campaign ...
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