Over the past few years, customer journey in regard to payment transactions has witnessed a massive change. The payment experience is now frictionless, seamless, and unified.
Buy-Now-Pay-Later (BNPL) is trending, thanks to the delightful customer experiences it provides. BNPL started as a payment option (at checkout) for customers, but today, it determines a consumer’s choice of products and providers early on in the customer journey. Consumers increasingly prefer BNPL to credit cards for short-term credit. |
