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Loyalty Insights

June 2023

Join Us at Cannes Lions 2023

We hope you can connect with us at Cannes Lions, where we’ll be serving as sponsors, presenters, awards jurists, and more. Our co-presentation with Mars, “Changing Minds: Accelerating Iconic Brand Performance Through Data-Powered Creativity,” and our sponsorship of the strategy awards track are just two of many opportunities to discover the latest trends redefining modern marketing, For more, visit our official Cannes Lions 2023 site.

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Ready for Launch: How Gen AI Is Already Transforming Marketing

For CMOs, the benefits of generative artificial intelligence (if done right) will outweigh the brand risks.

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Generative AI and Retail: Beyond the Skateboarding Panda

From personalized marketing to enhanced customer engagement, use cases are proliferating.

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The Art and (Data) Science behind Effective Customer Personalization

As buying becomes less about what consumers buy, and more about how, companies need to take personalization to an entirely new level.

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