The Daily Scoop: Social media traffic to news sites plummets. What it means for PR.

Plus: Biden’s Oval Office address walks a fine line, Super Witch driver retires.  

Comms lessons from Rite Aid’s bankruptcy announcement

Here’s how to navigate through major changes as an executive communicator.

How to Run a Successful Intranet

These were the buzziest topics at PRSA ICON 2023

Including insights from current Chair Michelle Egan and CEO Linda Thomas Brooks.

  Member Content

Worksheet: How to find the essence of your story

Use these simple suggestions to set yourself up for SUCCES.  

The Daily Scoop: Hospital blast deepens horror, challenge in Israel-Hamas war

Plus: X begins charging $1 for new accounts in some markets and Reese’s faces scrutiny over sweepstakes. 

Challenges and opportunities: The PR landscape in Brazil

The nation is large and digitally savvy -- but is beset by inequality and barriers.

The Daily Scoop: Meta’s past sins are hurting its new LLM in Washington

Plus: TikTok combats hate content amidst Israel-Hamas war, Netflix wants to win over more gamers.

New social media features and updates to know this week

Updates to X, TikTok, Instagram and more.

The Daily Scoop: Another university struggles to handle Israel-Hamas fallout

Plus: “Taylor Swift: The Eras Tour” extends Swiftie cultural mayhem, some popular places are banning influencers.

Crisis communications lessons from Harvard’s response to attack in Israel

And a look at one college that met the moment.