Hi John,

With retail media claiming nearly 1 in 5 digital ad dollars in 2024, per our forecast, other industries are eyeing similar success.

Our latest report, “Commerce Media Explainer” reveals:

• More than 40% of brands and agencies will seek out opportunities to invest in nonretail verticals that offer the same features as retail media.
• Travel and retail boast some of the highest average page views per session.
• Unique challenges exist for nonretail verticals in implementing commerce media strategies.

Stay ahead of the curve and explore these emerging opportunities with our comprehensive analysis.

GET YOUR COPY

Sincerely,
EMARKETER

Compliments of Koddi.