ClickZ Marketing Masters Podcast returns for season two With guests from Snapchat, PWC, Shutterstock, Merkle, and more
ClickZ Daily: Oct 3, 2022 |
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| Good morning! The ClickZ Marketing Masters podcast is back for Season Two! Across twelve insight-packed episodes, we continue to discover what makes a great marketing leader and dive into a whole host of topics. From AI to AR, and storytelling to sponsorship marketing, our guests reveal their insights on the most pressing challenges facing marketing leaders today. Marketing leaders from Shutterstock, PwC, Snapchat, Merkle, and more make up the roster. Season two kicks off with Franklin Parrish, Creative Director and Strategic Leader at Kaiser Permanente, on October 4th. Listen, subscribe, and rate us on Apple, Spotify, or wherever you get your podcasts! Team ClickZ Follow us on Twitter, LinkedIn, and Facebook for more case studies, thought leadership, and podcasts that offer actionable insights to accelerate your brand. |
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Podcast Benjamin Broomfield The ClickZ Marketing Masters podcast returns for season two! From AI to ROI, we discuss the most pressing challenges facing marketing leaders with the help of guests from Mastercard, Snapchat, PWC, and more. |
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| | Management Kimberly Zhang Service line revamps are needed in an unstable economy, but can do more harm than good if your sales and marketing don’t sync up to promote the change Read more |
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| Strategy Benjamin Broomfield “It has not been an overnight process but running as an agency gives us absolute clarity and purpose." Read more |
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| Marketing Technology Peter Prodromou "Technology solutions tend to be “set and forget.” Rather than evaluating channel performance ongoing, as you might in a traditional implementation, you are trained to rely on the technology to perform. The problem? This is not smart technology." Read more |
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Marketing Masters Podcast |
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Podcast Benjamin Broomfield Diorio proceeds to offer a formula for growth marketing: Defining marketing actions and investments; targeting strategies that create value; impacting nine customer behaviors; driving business outcomes that impact cash flow; and translating this for the stock market and CFO. Read more |
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| Podcast Benjamin Broomfield In the latest episode of the Marketing Masters podcast, we speak with Kip Knight, the founder of CMO Coaches. Kip shares his insights on this systemic issue and explores how marketing leaders can rebuild their business relationships. Read more |
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