Anya Hindmarch demonstrates how through innovation we can transition to a more sustainable future.
Hi , We'd like to share with you a story of innovation and positive change. In 2007, British Fashion Accessories designer, Anya Hindmarch, famously launched the "I'm Not A Plastic Bag" tote. The bag was an enormous success and drew huge attention to the issue of plastic waste. In February of this year, Anya Hindmarch launched ‘I Am A Plastic Bag’. Find out how her new and innovative product demonstrates the possibility of engaging with a supply chain to drive forward the innovation we need for positive change. |
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