It’s clear the holding company era is finished. The future belongs to operating companies, where agencies function as a cohesive whole rather than a collection of loosely connected firms. Additional coverage: Other things to know about | | |
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| Top Stories |  | | Ivy Liu |
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| | | | | If all this sounds familiar it’s because agency CEOs have been preaching the gospel of operating models for years. | | |
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howdy! | | | | | Across the board, there have been precipitous ad tech stock price declines, even if earnings are on the rise. | | |
| | | | | Artificial intelligence is already significantly impacting ad-serving teams, particularly generative AI. | | |
howdy! | | | | | WPP and Stagwell painted considerably different portraits of the future in the guidance they offered for the rest of 2025. | | |
| | | | | To unlock the full potential of retail media, RMNs and advertisers require solutions that enrich person-level data across both business and consumer personas. | | |
howdy! | | | | | Contextual adtech firms are focusing on signal loss fears, AI and brand safety to snare more clients. | | |
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| | | | | As the ad tech industry continues to evolve, collaborative traffic shaping powered by secure demand insights will play an increasingly crucial role in addressing programmatic inefficiencies. | | |
howdy! | | | | | DoubleVerify and Integral Ad Science issued earnings calls after critical reports. | | |
howdy! | | | | | In light of changes to corporate and federal diversity, equity and inclusion policies, Hyundai says its multicultural marketing efforts and budget commitments will remain in place. | | |
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