Blueshift’s Engage21 Conference: Experience Smarter Marketing

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Development, optimization, success metrics, and beyond the funnel. Marketers have many considerations when creating a successful demand generation strategy. In this blog post, you’ll learn about how a successful demand generation strategy can help to nurture the long-term relationship between your brand and customer. Get the guide.

Digital Advertising

Blueshift’s Engage21 Conference: Experience Smarter Marketing

Jeremy Chan

Next week’s virtual conference will discuss the rapidly changing environment online marketers find themselves in and how to navigate a future with many unknown variables

How a brand-to-local marketing strategy amplified The Grasshopper Company's growth

Jacqueline Dooley

How the 52 year old legacy brand saw a 500% lead generation boost using centralization, modernized digital marketing, localized ad targeting, and a dealership program Read more

Content & Experience

Maropost: the secret to email personalization at scale

Maropost

A Q&A on the role of email marketing in a post-pandemic world and how businesses can best utilize personalization at scale to drive marketing objectives Read more

Digital Marketing

How businesses can and should become influencers themselves

Neal Schaffer

Neal Schaffer flips the perspective on influencer marketing and discusses how your business can be an influencer Read more

Commerce & Sales

Funnel vision: the dangerous trap of lead stages

Norman Guadagno

Norman Guadagno, CMO at Acoustic, explores how renaming sales stages can help to build further collaboration between marketing and sales Read more

MarketMuse

MarketMuse provides personalized AI-powered insights for organizations to create predictably better content and improve organic performance. Read more

Digital Advertising

Magic Quadrant for DXP

A DXP can provide optimal digital experiences to a variety of constituents, including consumers, partners, employees, citizens and students, and help ensure continuity across the full customer lifetime journey. Download now

Digital Transformation

Introducing the Interactive Voice Experience

An interactive voice experience is any conversational brand engagement that takes place through voice-first technologies. That could be a smart speaker app, a mobile chatbot, or even an interactive ad on a smart mirror or IoT workout device. Download now

ClickZ Daily: June 7, 2021

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