| House of Highlights reached profitability this year and now has plans to double its staff by year's end. The Bleacher Report-owned Instagram account totals over 10 million followers and has sold 21 campaigns to major advertisers including Taco Bell and Under Armour. A few months after hosting its first Creators Summit, Snapchat launched branded stickers that allow creators to collaberate with brands over campaigns. The move comes amid a greater push by Snapchat to woo creators. For Digiday+ members: In the latest series of the Digiday Confessions, a distribution executive at a major TV company revealed the company's view on negotiating with digital video streaming services. Reuters is letting users personalize its app by picking from over 5,000 different topics for its news feed. Reuters is betting that personalized content and a greater focus on business professionals will get people to spend more time with the app. Learn how experts at Havas, Starcom, MediaCom and more are modernizing their agencies at the Digiday Media Buying Summit, taking place Oct. 15-17 in Austin, Texas. Register by Aug. 20 for $200 off passes. To diversify its revenue streams, Gannett launched a new content hub called USA & Main for small business owners. Gannett plans for that ad-supported product to have its own site with multiple revenue sources. |
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| Lucia Moses House of Highlights has sold 21 campaigns to advertisers, and some have outperformed regular posts by 30 percent. |
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| Kerry Flynn Snap’s team has been aggressively trying to win over its creator community after years of neglect. |
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| Sponsored Content MoPub Once seen as just a glorified hack, header bidding has now become a standard practice in digital media. While this process has been extremely successful at optimizing programmatic ad inventory for desktop publishers, the industry is now shifting toward mobile. So, WTF is header bidding for mobile apps? Download the guide. Sponsored by MoPub. |
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| Sahil Patel “The direct-to-consumer business is a tough business to be in.” |
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| Lucinda Southern Reuters is measuring the success of its new app by monthly engaged time rather than pageviews. |
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| Sponsored Content PubPlus It's no secret that Facebook is cracking down on publishers. This strategic move makes perfect sense for the social media giant, but it leaves many online publishers wary of the buzz that they may have heard recently about abrupt changes that Facebook is planning to roll out. Sponsored by PubPlus. |
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| Sponsored Content imre To truly unlock the potential of human centered design, we must lean into what makes us human: our relationships, our thoughtfulness and our emotions. We must believe that our "human-ness" is the very thing that allows us to truly take advantage of the awesome technology at our fingertips. Sponsored by Imre |
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Early deadline:
August 3, 2018 |
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Shortlist Announcement:
August 14, 2018 |
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ALL EVENTS |
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