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Bill de Blasio Shuts Down ‘Charging Bull’ Artist’s Request to Remove the Popular ‘Fearless Girl’ Statue Controversy bubbles up around McCann's installation By Katie Richards McCann New York quietly placed the now famous "Fearless Girl" statue across from the iconic Wall Street "Charging Bull" statue on International Women's Day for client State Street Global Advisors. Most of the world was enamored with the statue of the girl, but sculptor Arturo Di Modica, who made the bull statue, was not. The...
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Brooklyn’s Big Spaceship Expands Its Executive Team With New Design and Data Leads Tim Ferris and Harry Garcia will be head of analytics and executive design director By Erik Oster Big Spaceship has expanded its leadership with the arrivals of Tim Ferris as head of analytics and Harry Garcia as executive design director. Ferris will be tasked with growing the independent, Brooklyn-based digital agency's data offering, utilizing analytics to uncover cultural insights to drive client marketing and product development. In the role, he will work...
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The&Partnership Announces Its New Chief Strategy Officer After Some Big New Business Wins In her first 2 months, Shobha Sairam helped land the clients By Katie Richards The&Partnership announced today that it has hired Shobha Sairam as the agency's new chief strategy officer. The news is effective immediately, as Sairam has been with the agency for roughly two months now. In her role, Sairam will be responsible for managing strategy for clients across the agency, including some of The&Partnership's newest clients such...
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Leo Burnett’s Latest Hire Will Lead Its New Offering to Better Fuse Creative With Data John Lowell joins the agency to head up The Core By Katie Richards After joining Leo Burnett in January of this year, the agency's North American CEO Andrew Swinand is making a big push into data and analytics for the creative shop, hiring a new chief intelligence officer and launching The Core--the agency's answer to ensuring its creative work for clients is highly targeted to the right consumer...
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Pennzoil Says Goodbye to the Legendary Dodge Viper in a Short Film Full of Insane Stunt Driving Rhys Millen of The Fast and the Furious fame takes the wheel By Patrick Coffee Among dedicated muscle car fans, the Dodge Viper will live forever. Google vp of engineering Ben Sloss owns one. He even purportedly drives it to work on occasion. Unfortunately, the company announced earlier this year that the car had effectively "[run] out of good reasons to live" after more than two decades in production, and...
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How the ‘Latin Motown’ Is Remixing Itself for a New Generation of Consumers Fania Records, the label that launched salsa, is now in the DJ booth By Robert Klara A few weeks before Christmas last year, a bit of history was made at a former door factory in New York's industrial district of Maspeth in Queens. Inside the 50,000-square-foot warehouse--now a performance space called the Knockdown Center--750 fans of Latin pop converged under twisting LED spotlights as DJs Kenny "Dope" Gonzalez and Jose Marquez...
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Chobani and Michel Gondry Break Into Organic Song in Wieden + Kennedy’s Debut Brand Campaign Yogurt giant makes beautiful music from fruit By Patrick Coffee America's top Greek yogurt brand has a fresh new message to share with the world: All we need is love ... and fruit. Lots of fruit. After launching a couple of product-centric ads earlier this year, Chobani debuted its first big brand campaign from new creative agency of record Wieden + Kennedy and director Michel...
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