Backend Code | Q3 Email Campaigns | Affiliate Marketing

Download this report to sidestep common marketing mistakes when changing web platforms and overcome negative impacts to site traffic, SEO, paid search, and revenue. Avoid many marketing pitfalls and gain valuable insights your IT team can use to streamline your transition with efficiency and accountability.

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In “How Backend Web Applications Power Ecommerce Sites,” my article last month, I addressed web applications and explained how they can dynamically generate pages for your ecommerce store, eliminating having to hand code thousands of pages...

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Email marketing campaigns around holidays and seasons can help to drive ecommerce sales in the third quarter of 2016. Email marketing remains one of the most potent tools available to online retailers. Email messages can be segmented...

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When evaluating the performance of an affiliate marketing program, avoid measuring success by how many affiliates are enrolled. Instead, measure how many of them are actually driving traffic. I have seen affiliate managers boast of having 5,000 affiliates...

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Your B2B commerce site needs B2C personalization. Learn about why this transformation should be on the minds of most B2B organizations. This whitepaper helps guide relevant stakeholders to develop and execute plans to expand their ecommerce proficiency with the goal of increasing sales, profits, customer retention and satisfaction.

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Before you signed your current credit card processing agreement, did you tell the salesperson what you expected from him and the provider? Did you ask him what he expected from you, as a merchant? It’s critical that each party understand the expectations...

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Unplanned traffic spikes can greatly slow load times, hurting the experience of shoppers. In this 30-minute webinar, we’ll review how to test an ecommerce site for maximum traffic loads. We’ll review options for managing unforeseen traffic spikes, so that shoppers are unaware and sales are unaffected.

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With over 68 million downloads, Joomla is the second most popular open-source content management system, behind WordPress. With over 200,000 community users and contributors, and thousands of extensions, Joomla offers businesses plenty of options to build websites...

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