Advertisers rely on big auditing firms to pore over their media investments and warn them of impending disasters.  

Trusted Media Brands has built a new consumer products group within its digital group.

For Digiday+ members: As distributors prioritize skinnier bundles, cheaper prices and profitability, cable network programmers will have to confront a new reality.

In a presentation from Digiday's Hot Topic: Subscriptions and Commerce, Jason Silva, general manager of consumer marketing revenue at New York Magazine, discusses its decision to go with a dynamic paywall.

Walmart is bulking up its online strategy for groceries to stay competitive against Amazon.

Today is your last chance to save $200 per pass to the Digiday Programmatic Marketing Summit in Austin. Reserve your spot next to RXbar, Starcom and GroupM now.

 

'Auditing as we know it is dead for online media': Advertisers seek auditing alternatives

Seb Joseph

Advertisers rely on big auditing firms to pore over their media investments and warn them of impending disasters.

Trusted Media Brands has a 4-person team developing new consumer products

Max Willens

The home of Reader’s Digest and A Taste of Home has built a new consumer products group within its digital group.

 

The power of AI: Creating truly impactful advertising experiences

Sponsored Content Social Native

The average consumer is exposed to 10,000 messages daily, switching between screens more than 20 times per hour. So how do brands cut through the noise to create meaningful relationships? The answer: artificial intelligence. Sponsored by Social Native.

Video Briefing: AT&T-Viacom negotiations show the future of carriage deals

Sahil Patel

As distributors prioritize skinnier bundles, cheaper prices and profitability, cable network programmers will have to confront a new reality.

New York Magazine Jason Sylva on how to launch a paywall

Gianna Capadona

Jason Silva, general manager of consumer marketing revenue at New York Magazine, discusses its decision to go with a dynamic paywall.

How Build.com increased their customer conversion rates

Sponsored Content Namogoo

Now more than ever, it's important for e-commerce businesses to understand and prioritize their customer's online journeys. When an experience is hijacked, it can result in negative repercussions -- something that home-improvement retailer Build.com learned firsthand. Sponsored by Namogoo.

Report: Why consumers are frustrated with mobile streaming

Sponsored Content Penthera

As OTT viewership has continued to grow, so have viewer frustrations with issues like lag and buffering. As more apps enter the competitive streaming video market, it's crucial that businesses offer a seamless streaming experience. Sponsored by Penthera.

 
 
`

Unsubscribe from all Digiday emails