Georgia, Times, 'Times New Roman', serif Draft FUND FINISH CTR SHEET âMC last two pay periods breakdown Do a better job talking about our product, whatâs coming up, and what we provide GENERAL NOTES: ⢠Define email goals/performance GA4 ⢠GA4-do demos, build test audiences ⢠Danâs measurement plan - Add stuff â¢Â page wrap on verticals for NL subs? ⢠AS and PM signups on AS & SB pgs ⢠test a 2-3x/week NL? ⢠Monthly archive NL? (See below) â¢Â look into DMARC and BIMI, and ask Kym about it â¢Â lighter emails ⢠Dunning email sequence? ⢠Next fund campaign â archive? ⢠sell old articles as zines REDESIGNING NLs: - Move RSS to MC? - Add slug to newsletters to include byline-looking sub button, date, etc (ex: By Author | Subscribe | Keyword) - STATS TO LOOK AT Clicks from web to NL signups Clicks from SND to NL signups From shares to NL signups CTR on all emails Users who open and click repeatedly How long after signing up do they subscribe, and what NLs do most subscribers come from ARCHIVE NL IDEA Pitch: The New Republic is a scrappy, independent magazine that has somehow lasted for over a century. In this limited-series newsletter, we've paired six authors from our magazine (and beyond?) to reflect on articles from our archives and the tumultuous history of The New Republic. From George Orwell's iconic "Politics and the English Language" to the more unsavory moments in our magazine's history, the Archives authors, including TK TK TK and TK will wrestle with a magazine as complex as America itself. Or, Test a more general monthly archive newsletter (perhaps kicked off by the above).
As the former president loses his edge with evangelicals, the man who might replace him is cashing in on the resurgence of right-wing Catholicism. by Audrey Clare Farley
Stop Whining About Celebrity Nepotism Of course celebritiesâ kids are more likely to become celebrities. Whatâs wrong with our societyâs economic structure is different, and deeper. by Timothy Noah
George Santos Is a Model Republican A growing number of conservatives are calling for the New York lawmakerâs ouster from Congress. But why? He fits in just fine. by Jason Linkins
