Apple Reopens | Henkel Hair Brands Grow Into D2C | Data Supports Digital Shift

Apple Details Reopening Plans; Plus, Henkel Brands Support D2C Trend; And Data Dive Shows Critical eCommerce Shift

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TOP STORIES May 18, 2020 DIRECT-TO-CONSUMER Henkel Hair Brands Break Out Into D2C Land Either by necessity or choice, the D2C space has seen some big players enter since the pandemic started. Pepsi and Porsche just made major moves last week. And Henkel’s Senior Marketing ManagerJodi Cioffi tells PYMNTS she’s betting home hair care is one of the behaviors that will stick as the pandemic crisis clears. READ MORE DATA Why Retailers Must Focus On Data-Driven Recovery READ MORE ECOMMERCE Data Drop: eCommerce Numbers Steal Relevance READ MORE WHAT’S HOT • Apple To Restrict Occupancy, Require Masks With Store Reopenings • Panera Unveils Curbside Pickup With Geofencing Capability • JCPenney Files For Chapter 11 Bankruptcy • The Growth Of Off-Premise Dining, Subscriptions During The Pandemic • Sales Of Outdoor Furniture, Decor Rise As US Consumers Plan Staycations • Vogue, Amazon Launch New Offering To Help Designers • Manhattan Sees Record-Low Number Of New Leases Amid Pandemic • Zomato Lays Off 500+ Employees BEST OF PYMNTS • Green Dot’s Dan Henry And Daniel Eckert On Building A Bank for The Mass Market • NEW DATA: Examining The Pandemic’s $158B Digital Shift • As States Reopen, QSRs Are Learning What Consumers Need To Feel Safe

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