If you're irritated by chatbots, then you're not alone. Despite the fact that the chatbot market is expected to exceed £1 billion in value by 2024, new research by Acquia has found that nearly half of consumers are annoyed by the technology. Nikki Gilliland digs into this and other notable digital marketing statistics from the week just gone in our regular stats column.
Neurodiversity and Digital Inclusion Neurodiversity is considered to be an essential form of human diversity, with evidence that this has been of evolutionary benefit to humans. Our new report summarises a way of seeing this hidden lost potential and unlocking it to fuel an especially healthy kind of growth. It is aimed at marketers but will also be of use to other business leaders seeking to understand how to stimulate growth.
The first of its kind in the UK, this survey explores all core diversity characteristics, including gender, age, sexual orientation, ethnicity, socioeconomic status and neurodiversity. It’s a crucial step in understanding the true nature of diversity in the digital sector and the results will play a crucial role in ensuring strategies for change are based on data, not assumptions. Please take part in the survey now.
The holiday season is around the corner but the good news is there are some things you can do now to prepare to get ahead before it’s too late. This report will help generate more opens, inbrease retention and give you greater overall email success.
