New York, NY (May 7, 2018) - Cynopsis is set to host the Measurement & Data Conference on Thursday, August 2nd in New York City from 10:00 am – 3:30pm. This conference will bring together experts in measurement and data (click here to view speakers) to address a series of challenges, including the state of third-party measurement, ad attention, what advertisers are looking for now, the role of mobile, brand safety, accurate attribution and more. 

“Consistent measurement in the video world, regardless of device, remains the single most difficult puzzle in today’s media landscape, and is far from being solved,” said Cynopsis Publisher, Robbie Caploe. “That’s why Cynopsis is presenting the second Measurement & Data Conference — we’ll help advance the conversation by having leading thinkers and doers examine the thorniest points in the discussion so we can all move forward — successfully.”

Seating is limited, to allow attendees the opportunity to ask questions, network, and leave with substantial takeaways. Register today to ensure that your seat is reserved - advanced rate expires June 29th. 

For registration questions, contact Cathy Pearson at [email protected] or visit the event site. For sponsorship information, contact VP of Sales and Marketing, Mike Farina at [email protected].

The conference is sponsored by TV Time.

About Cynopsis Media:

Cynopsis is what the TV industry reads first every day. The Cynopsis family of products includes the media industry's most-read daily, Cynopsis, plus sister daily Cynopsis Sports; weekly eSports, the Cynopsis Jobs board and special reports. Serving TV, agency and brand professionals, Cynopsis Media produces conferences, webinars, and awards programs that are second to none. Find out more at cynopsis.com.