Anchors nervous as TV's 6pm news war intensifies; Trump's rise leads to ABC meltdown

Email The nation’s two major commercial TV networks face intense pressure to win the ratings for the 6pm news amid turbulent times in the media industry.

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NEWS BULLETINS Anchors nervous as TV’s 6pm news war intensifies The nation’s two major commercial TV networks face intense pressure to win the ratings for the 6pm news amid turbulent times in the media industry. MEDIA DIARY Trump’s rise leads to ABC meltdown Donald Trump’s popularity surge following the failed assassination attempt has sent some sections of the media into a tailspin as they grapple with the possibility of him winning November’s election. COMMENTARY Journalists ignorant of Israel’s history More than nine months into Israel’s war in Gaza, much of the world’s media still has not understood Gazan civilians are the deliberate victims of Hamas’s tactics. PRIME TIME BOSS New Spotlight EP’s plans to revamp troubled show At just 25 Gemma Williams has been appointed executive producer of Seven’s Spotlight program and she’s determined to make the show a success. MEDIA Jailed reporter Evan Gershkovich a valued friend Falsely accused Wall Street Journal reporter was sentenced to 16 years after a trial denounced as a sham. MEDIA ACM to close two regional mastheads in digital shift Australian Community Media will close two newspapers permanently and switch to a new publishing model for several of its regional mastheads as it shifts its focus to digital. PUBLIC BROADCASTER Viewers quizzed about ABC’s impartiality The public broadcaster is asking its audience to rate its key news and current affairs programs and determine whether their programs are “accurate and impartial.” EXCLUSIVE Aussie sunscreen queen relaunches hero product to boost growth Ultra Violette, the cult Australian sunscreen brand, is relaunching its hero Queen Screen product as it looks to accelerate growth through local and international markets. THE GROWTH AGENDA Lego’s out of this world campaign for space range Crop circles, space bricks and astronauts. Lego pulls all the stops in the marketing campaign for its new Lego Space range. THE GROWTH AGENDA Eye-watering cost of dull marketing is a valuable lesson for advertisers Two decades of short-term performance marketing thinking have undermined belief in the value of long-term, emotional advertising, according to advertising effectiveness expert Peter Field. EXCLUSIVE New NRMA Insurance campaign helps show it’s in for the long haul NRMA Insurance is positioning as A Help Company in a bid to future proof the business for the next 100 years.   NEWSLETTERS TODAY'S PAPER MIND GAMES THE AUSTRALIAN PLUS   Want to change how you receive these emails? Manage your newsletter preferences or unsubscribe from this newsletter. Sent by The Australian, GPO Box 4245, Sydney, NSW, 2001 Australia.