Hi John,
Generative AI’s impact was massive this year, but in 2024, we expect a renewed excitement in B2B marketing for a return to face-to-face events, webinars, and live video sessions to provide a counterbalance to the digital noise and AI-driven interactions.
Join me (register here) as I unpack the major trends that will influence B2B marketing in 2024 and how businesses can adapt their strategies to effectively engage with buyers and maintain their competitiveness.
Reserve your seat today for Tuesday, December 12 at 2pm ET / 11am PT.
See you soon,
Kelsey Voss
Principal Analyst
Insider Intelligence |
