Hi John,
Not long ago, podcasts were relegated to experimental marketing budgets, but soon they’ll account for one-third of digital audio ad spending. The amount of money advertisers spend on podcasts keeps increasing, but there are still growing pains, including a fragmented market and measurement challenges.
Join me (register here!) as I explore our latest podcast advertising forecast, and help you to understand:
- How marketers are approaching podcasts and where their budgets are coming from
- Why publishers can’t translate listenership to revenue and are seeking more inventory
- Demo shifts, changing listening habits, and emerging tech that will impact the market
Please reserve your seat today for Tuesday, May 10 at 2pm ET / 11am PT. I don’t want you to miss out!
This Meet the Analyst Webinar is made possible by Spotify Advertising.
See you soon,
Ross Benes
Senior Analyst |
