| Every successful marketing program in 2017 is built on a solid foundation of data, analytics, and measurement. But given fast-paced, ever-evolving growth and with marketing analytics budgets projected to increase a whopping 376% over the next three years*, the field remains a mystery to many who wrestle with the complexities of applying data to grow their brands. We recognized this crucial need, and filled it. The Association of National Advertisers (ANA) is happy to announce the launch of the Analytics Center of Excellence (ACE), a first-of-its-kind platform for thought leadership, education and recognition in marketing analytics. It’s by marketers, for marketers. ANA ACE, Connected by Neustar helps marketers like you to develop, refine, and expand their measurement expertise with easy-to-understand education, training, and insights that aim to foster smarter decision-making and maximize your brand’s analytics investment potential. | 