Battle for digital market share wages on
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| | | | | Here's 5 things you may have missed in grocery. READ MORE |
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| | | | | Grocers battle for digital market share. READ MORE |
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| | The popularity of dollar stores only continues to grow — so much so that CPG companies are now tailoring popular products to get a version on the shelves of discount stores. Kraft Heinz has its eye on “meal solution”-type offerings. For instance, the company has made a cheaper version of its Lunchables snack pack, selling at just $1.25. Who else do you think will follow Kraft Heinz? Is this the start of a huge splash at the dollar store level?
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