Alibaba On Why US Is The 'Testing Ground' For Global B2B eCommerce With roughly a third of its business buyers in the U.S., Alibaba has recently opened its platform to American B2B sellers. Kivanc Onan, head of B2B North American Financial Products at Alibaba Group, tells Karen Webster why the U.S. is the testing ground for how this global internet giant plans to expand globally, and foster trust between those cross-border buyers and suppliers. |