Explore the sessions & secure your pass
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| Marketing Week's Festival of Marketing 2023 will challenge, inspire and provide actionable advice this October. We have a jam-packed agenda full of unmissable sessions that have been expertly curated to transform your marketing, brand, and career. From big brands sharing how they learnt from mistakes to digital’s role in brand building. Secure your pass today for Thursday 5 October to guarantee your place. |
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| Take a closer look at some of the sessions... |
MARKETING LEADERS ON LEARNING FROM MISTAKES Join Marketing Week Editor-in-chief Russell Parsons as some of the UK's most well-known and experienced marketers share their failures and what they learned. They'll explain what helped them prepare for the social, economic, technological, and organisational challenges they face. |
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| HAS DIGITAL BRAND BUILDING COME OF AGE? Marketing Week's 'Language of Effectiveness 2023' report, found that more marketers now consider digital media effective at brand building than offline media. A panel of CMOs and Marketing Directors, including Dom Dwight from Taylors of Harrogate, debate the implications of this headline finding. |
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BEYOND BUZZWORDS: HOW PRIORITISING DEI DRIVES COMMERCIAL SUCCESS Join us as a panel of experts in the field explain how to put DEI at the centre of your business and brand strategy, to ensure teams have diversity of thought and experience. |
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| THE HUMAN EXPERIENCE AND THE MYTH OF CUSTOMER LOYALTY John Sills, Managing Partner at The Foundation, looks at the myths that are creating the widening divide between brands and customers, and shares lessons from organisations who create truly human experiences and a more commercially successful company. |
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| DON'T MISS OUT SECURE YOUR PASS NOW |
We can’t wait to welcome you to Festival this October! Festival of Marketing team festivalofmarketing.com |
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