Amazon’s ads business has flourished in spite of its ad tech over the years not because of it.
| Amazon’s ads business has flourished in spite of its ad tech over the years not because of it. Additional coverage: In spite of recent layoffs, Netflix is going full steam ahead on its push into gaming. DOJ queries into the workings of DoubleVerify and IAS signal just how widespread concerns have become in the industry. Despite the publishing industry’s grim outlook, many outliers are simultaneously fighting to change and reluctantly accepting the status quo. This week’s Digiday+ Future of TV Briefing recaps the conversation with Whalar’s Emma Harman about the European creator economy during last week’s Digiday Publishing Summit Europe. Following Election Day, it’s worth taking a look at some of the ways ad-tech firms, political startups and political agencies have used LLMs and machine learning. Other things to know about Join us virtually tomorrow, November 7 with Digiday editor-in-chief Jim Cooper, Digiday Media research director Li Lu and more as we dive into the recent research about this year's holiday strategies. Subscribe to attend or register if you're already a Digiday+ member here. With more people streaming TV content than watching linear TV, CTV’s targeting and reporting tools are making broader TV campaigns more efficient. Sponsored by Simpli.fi. Whether they play for relaxation or to fill brief moments in their day, mobile gamers are consistently engaged, offering brands a prime opportunity to deliver well-timed, relevant ads. Sponsored by Activision Blizzard Media. | | |
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